Welcome to the MoreCheeseLessWhiskers.com podcast. Today we're talking with Jamie Larson from Burnaby, British Columbia. Jamie's an audiologist and he works with people who need hearing aids and helps them get the right information to make the right choice.

He's written a book and we talked about how he uses that book as a lead generator. It's been working great and we brainstormed some ways to make his advertising, his initial offer in Profit Activator 2, more compelling versus convincing, as well as talking about some referral strategies.

We had a great conversation. He's got a great action plan, and I think you'll enjoy this episode.

Links:

MoreCheeseLessWhiskers.com ProfitActivatorScorecard.com 90MinuteBooks.com

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