The Reinvention Era

EP126 Why “Just Be Yourself” Doesn’t Work for High-Achieving Women


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Most high-achieving women don’t lack confidence. Not at all. 

They purely lack the right version of themselves in charge. That’s it.

If you’ve ever found yourself thinking:

  • “I know I’m capable… so why the hell do I doubt myself?”
  • “Why do I feel confident in some rooms but invisible in others?”
  • “Why does ‘just be yourself’ suddenly feel like terrible advice?”

This episode is for you.

In this conversation, I talk about why the version of you that helped you succeed, cope, and be “good” might now be the very thing holding you back… and how reinvention begins when a different internal leader steps forward.

This is not about fixing yourself. It’s about identity leadership.

✨ In this episode, we go through:

  • Why “just be yourself” is often unhelpful advice for high-achieving women
  • How identity switching happens under pressure (without you realising)
  • Why confidence doesn’t disappear (it just belongs to a different version of you)
  • The psychology of enclothed cognition and how identity cues shape behaviour
  • How over-responsibility, people-pleasing, and proving energy quietly erode self-trust
  • Why reinvention requires a new internal boss, not more self-work
  • The simple question that helps you choose the right version of you in the moments that matter

👑 This episode is for you if:

  • Your life looks great on paper, but something feels misaligned
  • You’re tired of overthinking, over-performing, or second-guessing yourself
  • You’ve outgrown old roles but haven’t quite stepped into the next one yet
  • You want to lead yourself with more certainty, presence, and ease
  • You’re done with surface-level confidence advice and want something deeper

A question to sit with after listening:

Which version of you has been leading lately… and which one are you ready to bring forward?

This episode is part of The Reinvention Era… where we don’t fix women (you’re not broken), we help them lead themselves differently.

If this landed, share it with a woman who’s quietly outgrown who she had to be.

👑

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The Reinvention EraBy Sarah Elizabeth

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