In this episode of the ASOM Pod hosts John Roman (CEO of BattlBox), Amer Grozdanic (CEO of Praella), Bryan McDonald (Director of eCommerce at Oma's Pride), and Jimmy Kim (CEO of eCom Email Marketer & Founder of Sendlane) take a deep dive into the evolving world of sales, breaking down why the traditional hard-sell approach is fading and why consultative selling is the future. They emphasize the critical role of human connection, proper sales education, and the dangers of over-relying on automation and AI. The conversation explores how modern sales practices have become too dependent on technology, often at the cost of personalized engagement and effective communication.

What You’ll Learn:

This episode is a must-listen for sales professionals, marketers, and business leaders looking to refine their sales approach and stay ahead in an evolving landscape. Tune in for actionable strategies, expert insights, and a few spicy takes on modern sales trends!

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00:00 Teaser Trailer

01:42 Meet the Hosts

01:58 Sales Discussion Kickoff

03:49 Sales Evolution and Challenges

04:02 Car Sales Experience

04:21 Modern Salesperson Issues

04:25 Cold Outreach and Sales Roles

07:29 Sales Methodologies and Training

08:03 Evaluating Salespeople

09:35 Sales Team Development

18:52 Cold Calls and Effectiveness

20:17 Generational Differences in Sales

21:52 Hiring Great Salespeople

32:28 Retail Sales Strategies

35:55 The Importance of Training in Sales

37:36 Challenges with Modern Sales Techniques

38:16 The Role of AI and Automation in Sales

40:45 Building Personal Connections in Sales

42:14 Effective Sales Strategies and Techniques

45:02 The Importance of Relationship Building

57:27 Advice for Modern Salespeople

01:09:57 Conclusion and Final Thoughts

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Follow Jimmy Kim at: 

X:  https://www.twitter.com/yojimmykim 

Linkedin:  https://www.linkedin.com/in/yojimmykim

IG: https://www.instagram.com/@yojimmykim 

Tik Tok: https://www.tiktok.com/@yojimmykim

Follow Bryan MacDonald at:

X: https://www.twitter.com/bryanomaspride

LinkedIn: https://www.linkedin.com/in/bryan-macdonald-ct

IG: https://www.instagram.com/@anythingbutasalad

Tik Tok: https://www.tiktok.com/@anythingbutasalad

Follow John Roman at: 

X: https://www.twitter.com/@JohnMRoman

Linkedin: https://www.linkedin.com/in/john-roman/

IG: https://www.instagram.com/@johnnyromes

Tik Tok: https://www.tiktok.com/@johnmroman

Follow Amer Grozdanic at: 

X: https://www.twitter.com/@AmerGrozdanic

Linkedin: https://www.linkedin.com/in/amer-grozdanic

IG: https://www.instagram.com/@amergrozdanic

Tik Tok: https://www.tiktok.com/@amergrozdanic

Contact us at [email protected] for sponsorships, appearance requests, interviews, or general information!