The Profitable Coach Podcast

EP33 Chanelle Jefferson - How One Artist Turned Her Creative Business Into a Coaching Career


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Guest Bio: 

Chanelle Jefferson is a contemporary artist, entrepreneur and Energy, Mind and Emotions Practitioner born and based out of the South Shore of Nova Scotia. She is recognized for her use of lines throughout her work as well as the spaces she creates for meaningful and conscious connection. 

Her subject matter focuses on themes that connect nature, everyday observation and healing through her use of blind contour methods. She creates her line drawings without looking at the paper as a daily practice of meditation and mindfulness.

Chanelle's work helps its viewers connect with their heart while reminding them to slow down and discover the beauty within the mundane.

She is a graduate of Concordia University (Montreal, QC) with a BFA in Studio Arts and a minor in Environmental Geology (2021), author/illustrator of My Nova Scotia Cookbook (2018) and host of the yearly, Ordinary Awe retreat.

Her work as an artist led her to attract clients who were craving a safe space to process the healing that her work catalyzed. She saw this as an opportunity to expand her offerings and took it up on herself to become an Energy, Mind & Emotions practitioner. She now combines hosting transformational experiences with creating art to have the business of her dreams. 

What you’ll learn in this episode:

  • How surrendering to her work allowed Chanelleto supporting her customers on their healing journey.
  • How to identify your zone of genius.
  • How to test your own intuition. 
  • Ways to expand your offerings to tap into more of yourself, while also serving your clients.
  • Why creating a community was a powerful business decision for Chanelle
  • Tips for filling your retreat experiences.

Connect With Chanelle:

  • Instagram
  • Website

Jump Ahead: 

2:48 - Chanel's Artistic Journey.

03:42 - Healing Through Art: Chanelle talks about supporting people on their healing journeys and how her art facilitates this process.

07:48 - Growing community through hosting retreats

09:03 - Strategies for attracting participants to your retreats and creating meaningful experiences.

09:54 - The importance of authenticity and personal connection in building a coaching business.

08:48 - Tips for Hosting Successful Retreats: Advice on collaborating with others and creating a supportive environment at retreats.

11:51 - Learning from Failures: Chanel shares her experiences with unsuccessful events and the lessons learned.

13:56 - Discovering Your Coaching Niche: Understanding the importance of recognizing your natural talents and incorporating them into your coaching business.

15:00 - Attracting and Deepening Client Relationships: Strategies for organically connecting with potential clients and building relationships.

20:08 - The importance of following one's intuition in making business choices.

22:07 - The importance of authenticity in marketing efforts to attract the right clients and customers.

23:54 - Chanel's Retreat Experience with Mismatched Clients: A story about learning from a retreat experience with clients who were not the right fit.

25:17 - Applying Coaching Strategies to Art Business

27:08 - Finding Expanders and Community Support: Chanel shares how she finds inspiration and support from communities outside the art world.

29:15 - The Power of Saying No to Misaligned Clients

30:57 - Chanel's Growth and Expansion Strategies

31:55 - Learning from Failed Attempts

 

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The Profitable Coach PodcastBy Kimberly Rich

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