The Podcast On Podcasting

Ep421: You Could Fail Your Rebrand If You Don’t Do This - Holly Shannon


Listen Later

Rebranding your show can go right or wrong, and Holly Shannon joins us to share her advice if you want to rebrand and how her podcast pivoted in five seasons without losing its global ranking. Don't miss our conversation to learn more about her experience and the value of podcasting to your business!

 

WHAT TO LISTEN FOR

  • Advantages of evolving and rebranding your show

  • 3 ways a podcast can support a business

  • Pro tip on getting notable personalities on your podcast

  • The value of having a high-ranked show and how to boost yours

  • How to successfully rebrand your podcast

 

RESOURCES/LINKS MENTIONED

  • Ep63: Why You Need To Frame And Structure Your Show - Holly Shannon 

  • SETH GODIN: Bestselling Author of The Song of Significance

  • Google Translate

  • NPR

  • This Is Marketing by Seth Godin | Kindle, Paperback, and Hardcover

  • LinkedIn

  • Simplecast

  • Morning Brew Daily | Apple Podcasts and Spotify

  • Instagram

  • GarageBand for Mac

  • Clubhouse

 

ABOUT HOLLY SHANNON

Holly is a 3-time entrepreneur, podcast host, author, and speaker. She has diverse experiences in 5-star hospitality, leading teams in the event space. Holly's podcast is ranked in the top 1.5% globally out of over 2.8 million podcasts and is heard in over 105 countries. Coffee Culture is season 5 of her original production, Culture Factor. Holly speaks onstage and has been on SXSW at Podfest and NFT.NYC recently. She has spoken at notable universities like Penn State for their innovation and entrepreneurship classes. Holly is also the author of Zero To Podcast. 

 

CONNECT WITH HOLLY

  • Website: Holly Shannon 

  • Podcast: COFFEE CULTURE with Holly Shannon | Apple Podcasts and Spotify

  • LinkedIn: HOLLY SHANNON

 

CONNECT WITH US

If you are interested in getting on our show, email us at [email protected].

Thinking about creating and growing your own podcast but not sure where to start? Click here and Schedule a call with Adam A. Adams!

Upgrading your podcast equipment or maybe getting your first microphone? Get Your Free Equipment Guide!

We also have free courses for you on everything you need to know about starting a great podcast! Check out our first six episodes through the links below!

  • Identify Your Avatar - Free Course 1/6

  • What To Do BEFORE You Launch Your Podcast - Free Course 2/6

  • How To Launch A TOP Show - Free Course 3/6

  • Best Marketing And Growth Strategies - Free Course 4/6

  • How To Monetize Your Podcast - Free Course 5/6 

  • Top 22 Pitfalls On Starting Your Own Podcast - Free Course 6/6

If you want to make money from your podcasts, check out this FREE resource we made. Our clients use a sponsor sheet, and now they are making between $2,000 to $5,000 from sponsorship! 

Subscribe so you don't miss out on great content and if you love the show, leave an honest rating and review here!

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The Podcast On PodcastingBy Adam Adams

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