The Paul Gough Show

EP654 Paul Meets: Joni Redlich | From Dungeon Room to Thriving Clinic & Breaking the Cash Pay Myth


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In this powerful episode of Paul Meets, I sit down with Joni Redlich (https://kidpt.com/) to unpack how she went from a tiny “dungeon” room and copying what other clinics did… to a thriving, values-driven pediatric practice with OT (and now speech), a 3,000 sq ft space, and a team that delivers deeply personal, family-centered care.


You’ll hear how Joni:


- Broke the “no one will pay cash” belief and doubled revenue after Accelerator

- Built a bridge for parents beyond “Do you take my insurance?” to real, empowered decisions

- Shifted her message from credentials to what parents actually care about (crawl, walk, thrive)

- Scaled compassion without losing the magic: values, standards, and staff mindset

- Faced the hard stuff—raising prices, letting staff go, leading boldly

- Added OT & speech the smart way to support kids over seasons, not sessions

- Moved from “I do it all” to leaders and buffers so she can focus on vision


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The Paul Gough ShowBy The Paul Gough

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