Jennifer Sargeant joins us to prove the significant impact of utilizing digital marketing, how this strategy has benefited her over the years, and guidelines to follow if you're ready to level up your marketing skills in today's podcast episode.

KEY TAKEAWAYS

• The primary role of digital marketing.
• Guidelines for choosing social media networks that are effective
• Why it's important to be sincere and innovative while marketing
• Ways you can deliver valuable content without using video format
• The importance of consistency for marketing success

RESOURCE/LINK MENTIONED

• Who Not How by Dan Sullivan & Dr. Benjamin Hardy | Audiobook & Hardcover

TWEETABLES

• "Marketing has to be at the center and at the heart of your business." - Alex Pardo
• "Marketing is one of those areas where real estate investors need to sharpen the axe." - Alex Pardo
• "The content that you really should be focusing on is solving people's problems." - Jennifer Sargeant
• "It's important to be there for your brand, but have somebody help you." - Jennifer Sargeant

About Jennifer Sargeant

Jennifer Sargeant, the creator of Digital Sargeant, is a local business digital marketing expert living in Clermont, Florida. A patriot at her core, Jennifer is passionate about working with small business owners through the lens of digital marketing. For more than a decade, Jennifer has helped local businesses dominate Google and social media in their service areas.

Connect with Jennifer Sargeant

• Website: Digital Sargeant
• Instagram: @digitalsargeant
• Youtube: Digital Sargeant
• Tiktok: @digitalsargeant
• Linkedin: Jennifer Sargeant

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