Welcome to the Plant-Based Canada Podcast! In today’s episode, we’re joined by Leslie Ewing  to discuss Driving Change in Canada’s Plant-Based Industry: Insights from Plant Based Foods of Canada.

With over twenty-five years of experience in the consumer-packaged goods sector, Leslie Ewing has been instrumental in shaping Canada’s plant-based foods industry. As Executive Director of Plant-Based Foods of Canada (PBFC), she has built one of the first globally recognized plant-based organizations, creating a farm-to-fork membership that fosters collaboration, research, and industry growth. Under her leadership, PBFC has become a unified voice for manufacturers, ingredient companies, VCs, brokers, distributors, and retailers, driving market expansion and consumer adoption. 

Leslie was key in establishing the Plant-Based Foods Global Alliance, working alongside international partners to align efforts and support the plant-based sector worldwide. She also led the launch of Canada’s first National Plant-Based Food Week, creating a platform to showcase the industry’s innovation and potential. A firm believer in data-driven decision-making, she champions the use of market insights and consumer research to inform industry strategies and strengthen advocacy efforts. In addition to her leadership in the plant-based sector, Leslie has extensive experience advising and driving strategic growth for small to mid-sized companies through her own consulting company. She has worked as both an outside expert and an executive for hire, helping businesses refine their strategic direction, navigate market challenges, and accelerate growth. 

Her past leadership roles include Program Director for the Nutrition Facts Education Campaign, a pioneering public-private partnership with Health Canada, and Executive Director of the Confectionery Manufacturers Association of Canada. She is passionate about driving innovation, collaboration, and sustainable growth in the plant-based sector.

Plant Based Foods of Canada’s Socials:

Website: www.plantbasedfoodscanada.ca

Linkedin: Plant Based Foods of Canada

Instagram & Facebook: plantbasedcan

Leslie Ewing’s Socials:
LinkedIn:  leslieeewing

Plant-Based Canada’s Socials:

Instagram  (@plantbasedcanadaorg)

Facebook (Plant-Based Canada, https://m.facebook.com/plantbasedcanadaorg/)

Website  (https://www.plantbasedcanada.org/)

X / Twitter @PBC_org

Bonus Promotion

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Thank you for tuning in! Make sure to subscribe to the Plant-Based Canada Podcast so you get notified when new episodes are published. 

This episode was hosted by Stephanie Nishi RD, PhD.

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