What does it take to turn raw talent into a world champion? Join us for an enthralling conversation with Kody Lostroh, a legendary bull rider and coach of the New York Mavericks. As a 10-time PBR World Finals qualifier, Kody reached the pinnacle of the sport in 2009 when he was crowned World Champion following a feverish battle with J.B. Mauney. Following the 2014 season, Lostroh retired from the sport, having won 10 premier series events, while recording 51 90-point rides across all levels of competition and earning more than $3.2 million during his competitive career.   In this episode, Kody recounts his early days, the highs and lows of his career, and his transition to coaching for PBR teams. You'll learn about the intricacies of building a successful team and how Kody balances the demanding worlds of family life, coaching, and raising bucking bulls. His insights provide a unique perspective on the sport, making this episode a must-listen for fans and aspiring athletes alike.    Next, Kody explores the importance of mental toughness, sharing his innovative training techniques inspired by military practices and how he's put them into action as part of the Western Sports Foundation's holistic approach to athlete development. From stress inoculation exercises to financial literacy workshops, we discuss how these tools help athletes stay resilient under pressure and prepare for life beyond rodeo. Real-life anecdotes and expert insights reveal the transformative power of mental training and the continuous evolution of coaching practices aimed at pushing athletes to their best, both mentally and physically.    Finally, Kody opens up about the personal side of his life, sharing heartwarming stories about raising his daughters, Sheridan and Odessa, and the unique challenges of parenting. We also touch on the emotional aspects of retirement and finding purpose beyond a rodeo career, offering valuable advice for athletes facing similar transitions. Cody's reflections on his recent inductions into the PBR Ring of Honor and Bull Riding Hall of Fame provide a poignant reminder of the lasting impact one can have on the sport and community. Don't miss this heartfelt and informative episode filled with lessons on resilience, family, and finding fulfillment in every stage of life.