What happens when the deal of a lifetime slips through your fingers?

In this episode, Joe opens up about one of the most pivotal — and painful — moments in his career as a sports card dealer. From a mysterious warehouse packed with vintage treasures to a negotiation that didn’t go as planned, The One That Got Away is more than just a story… it’s a turning point.

Joe reflects on the lessons learned from a missed opportunity and how that experience reshaped his entire approach to the hobby — ultimately leading to the creation of a national consignment program that’s helped collectors across the country maximize the value of their collections.

Whether you’re a seasoned dealer, a collector with cards to move, or just someone who loves a good redemption story, this episode delivers insight, inspiration, and a few hard truths about the business side of the hobby.

Don't miss this one — it's the story that changed everything.