Welcome back to another episode of Female emPOWERED! Today, I'm going to talk about pricing or how to price your services for your boutique fitness business or your cash-based physical therapy practice, as this can go through for any client-based business.

Pricing has nothing to do with what we all think, but a hundred percent reflection on what the customer thinks or what they feel is valuable to them. It is a great idea to sometimes get some feedback from your peers, but ultimately the people we should be asking are our customers and our clients.  There are different ways to ask and gather  information without specifically saying, 'how do you feel about my pricing?'

And so, for today's episode, I'm going to share with you the mistakes I see when it comes to pricing and what you can do to overcome those mistakes. So hopefully, today's podcast will give you a little bit of value when it comes to pricing your services.

Let's talk about...

• The transformation and value you can provide your customers
• How to determine your pricing based on your profit
• Why you shouldn't compete with your competitors about pricing
• How to overcome your mindset issues
• Understanding what your key differentiators are

Looking for advice and resources to help you market and grow your clinic or client based business? Visit my website or follow me on Instagram!

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