What happens when you start your company after 14 jobs in 17 years? And how do you turn that into $40 billion raised?

 In this episode of Grow Your Business & Grow Your Wealth, host Gary Heldt interviews Gui Costin, the energetic founder and CEO of Dakota. Gui opens up about the winding path that led him to success, the leadership missteps he corrected, and how he built a culture of mentorship, kindness, and high performance. You’ll also hear his take on the future of investment sales, the impact of AI, and the importance of consistency in content creation—even for plumbers!

→ 5 Key Takeaways:
→ Leadership is a behavior, not a title.
→ Kindness and high performance can—and should—coexist.
→ The right words from a leader can make or break employee retention.
→ Embrace AI now or risk falling behind.
→ Ask “Why?” seven times to unlock clarity and growth.

💬 Gui’s Quote to Remember:
“Our mission is to help other people get what they want out of life. That’s when everything changed.”

🎧 Listen & Learn:
Tune in to hear Gui’s journey from job-hopper to industry leader, how he mentors his team, what “The Dakota Way” really means, and how every business—yes, even plumbers—should be creating content consistently.

✅ Connect with Gui Costin:
🌐 Website: https://dakotafunds.com/
🔗 LinkedIn: https://www.linkedin.com/in/guicostin/
🏢 Company LinkedIn: https://www.linkedin.com/company/dakota-about/

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