What if your biggest business blocker isn't your bookkeeping—but your beliefs?

This week, host Gary Heldt welcomes Audrey Faust, expert CFO, neuro coach, and author of the upcoming book She Grows Rich. Audrey empowers women entrepreneurs to build thriving businesses by combining strategic financial guidance with transformative mindset coaching.

In this candid conversation, she shares how early money beliefs can sabotage success, why you should ditch the word “budget,” and what it really takes to grow from six to seven figures with clarity—not chaos.

➡️ 5 Key Takeaways:

→ Mindset First, Metrics Second: Audrey starts every client journey by clearing subconscious prosperity blockers—like the belief that rich people are greedy—that limit earning potential.

→ Blueprint Over Budget: Instead of restrictive budgets, Audrey co-creates a one-page financial blueprint that aligns with each business owner's goals and personal definition of success.

→ Know Your Numbers: Successful entrepreneurs review financial statements monthly. Audrey teaches clients to read their profit & loss, balance sheet, and cash flow like a pro.

→ You Are Not Your Business: Audrey encourages shifting from "my business" to "the business" to create team inclusion and a CEO mindset that supports scaling.

→ Right People, Right Roles: A small change in team structure led one client to nearly double her revenue—from $1M to $2M—by freeing the CEO’s time to focus on growth.

💬 Quotes to Remember:

"Your subconscious brain will stop you from becoming rich if you believe wealth equals greed." – Audrey Faust

 "You don’t need a budget. You need a blueprint that moves you forward with intention." – Audrey Faust

🎁 Free Resource Mentioned:

Download Audrey’s Profit Accelerator Workbook — “12 Secrets from an Expert CFO for Women Entrepreneurs” — at AudreyFaustConsulting.com

📚 Upcoming Book:

She Grows Rich Book available now: https://www.amazon.com/She-Grows-Rich-Audrey-Faust-ebook/dp/B0DS66RPJM?&tag=us2025tag13-20

📣 Tune in to hear how Audrey helps business owners rewire their thinking, decode their finances, and double their income. Ready to redefine what’s possible?

📌 Listen to the full episode now

Learn more about your ad choices. Visit megaphone.fm/adchoices