Gordon & Corey turn a critical eye toward out-of-home advertising, the only "traditional" form of media that's been wholly unaffected by Google, Facebook, and other digital media. This episode features an interview with Anna Bager, the new CEO of the Out-of-Home Advertising Association of America. She sees OOH as a viable competitor for video advertising that has a very bright future in taxis, airports, elevators, gas pumps, and lobbies.  Stay in the loop with all things Borrell when you join our Research
Alert Lists.

As always, thank you for listening. If you like the episode, leave us a
review! 

Want to join the conversation? Share your comments at
borrellassociates.com/podcast.

Gordon & Corey turn a critical eye toward out-of-home advertising, the only "traditional" form of media that's been wholly unaffected by Google, Facebook, and other digital media. This episode features an interview with Anna Bager, the new CEO of the Out-of-Home Advertising Association of America. She sees OOH as a viable competitor for video advertising that has a very bright future in taxis, airports, elevators, gas pumps, and lobbies. Stay in the loop with all things Borrell when you join our Research Alert Lists. As always, thank you for listening. If you like the episode, leave us a review! Want to join the conversation? Share your comments at borrellassociates.com/podcast.

Gordon &amp; Corey turn a critical eye toward out-of-home advertising, the only "traditional" form of media that's been wholly unaffected by Google, Facebook, and other digital media. This episode features an interview with Anna Bager, the new CEO of the Out-of-Home Advertising Association of America. She sees OOH as a viable competitor for video advertising that has a very bright future in taxis, airports, elevators, gas pumps, and lobbies.  Stay in the loop with all things Borrell when you join our Research
Alert Lists.

As always, thank you for listening. If you like the episode, leave us a
review!&nbsp;

Want to join the conversation? Share your comments at
borrellassociates.com/podcast.

Episode 28: How Out-of-Home Is Morphing Into a Powerful 'Broadcast' Medium

Hear two of the nation's brightest and sought-after advertising analysts -- Corey Elliott and Gordon Borrell -- identify the latest trends and make their predictions. This fast-paced podcast runs about 20 minutes and focuses on trends in local media, advertising, and marketing. The show typically touches on three or four topics, occasionally features a guest, and is always seasoned with critical analysis and wit.

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Episode 28: How Out-of-Home Is Morphing Into a Powerful 'Broadcast' Medium

Episode 28: How Out-of-Home Is Morphing Into a Powerful 'Broadcast' Medium

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