October 02, 2025

Episode 41: Creating Show-Stopping Holiday Window Displays with Amy Meadows

1 hour 9 minutes

The holidays are the most wonderful — and busiest — time of the year for independent retailers. One of the most powerful ways to stand out, drive foot traffic, and create a little Main Street magic? A beautifully decorated holiday window.

Join us for an inspiring and practical conversation with Amy Meadows, founder of Windows Matter and former head designer of Chicago’s iconic Marshall Field’s holiday windows. With over 40 years of experience in visual storytelling and display design, Amy will share expert tips, creative ideas, and budget-friendly tricks to help you transform your storefront into a destination this holiday season.

🎁 What you’ll learn:

How to design a cohesive, eye-catching holiday window

Materials that make a big impact without breaking the bank

Tips for drawing customers in from the sidewalk

Do’s and don’ts of holiday display planning

Real-world examples from Amy’s decades of work in retail and community spaces

Whether you're working with a big window or a small one, a generous budget or DIY spirit, this session will leave you full of ideas and ready to create something truly unforgettable this holiday season.

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