How do you go from investment banking and selling watches to becoming a healthtech entrepreneur? This week, James is joined by Shaun Azam who runs finance, operations and a whole lot more at Sweatcoin, a UK-based healthtech company on a mission to leave a mark on the world by helping every person on the planet be more active. Sweatcoin is a digital currency backed by physical movement - they verify and convert movement into currency. Users can then donate to charity, transfer to other users or spend on products, services, and experiences provided by Sweatcoin vendors and user community.