The Local Marketing Trends Podcast

Episode 68: Unlikely TikTokkers: How A Christian Radio Group is Mastering Influence Marketing

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Social Media -- especially TikTok -- can be a hotbed of, well.... questionable behavior. So, Corey & Gordon were surprised to find a faith-based local radio broadcaster cultivating a crop of popular young influencers on Instagram, YouTube, and TikTok. Episode 68 features an interview with Mike Reed, the Salem Media executive who heads up that growing network and whose daughter, Michelle, has a YouTube channel boasting 37 million views. Stay in the loop with all things Borrell when you join our Research
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The Local Marketing Trends PodcastBy Gordon Borrell
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