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Every founder needs to sell. If you're not comfortable selling, then get comfortable.

I see too many founders think that once they've secured the first revenue & gotten Series A they can hire a professional sales team. Wrong.

Today's guest Frederic Kerrest (Co-Founder, Okta) tells us why it's so important for founders to be salespeople, and the when & how to start building your team.

Use referral code: SOS to request your spot at this year's  ⁠⁠HubSpot AiSummit 2025⁠⁠ in San Francisco on June 11.

The Science of Scaling is a HubSpot Media podcast in partnership with Hubspot for Startups// ⁠⁠⁠⁠⁠⁠⁠⁠⁠Learn more about HubSpot for Startups⁠⁠⁠⁠⁠⁠⁠⁠⁠ // Produced by Matthew Brown