Kerry Lutz interviewed Alex Jarbo about his experience running luxury short-term vacation rentals and investing in rural mountain markets. They discussed the challenges of the market, including rumors of market saturation, and how Alex has overcome them by treating vacation rentals like a business and going multi-platform. Alex shared his strategies for obtaining clients' contact information and remarketing to them through direct booking sites.

They also discussed the importance of insurance and handling customer complaints in the short-term vacation rental market. Alex suggested investing in mountain markets that aren't ski resorts, as they tend to be less seasonal, and recommended looking at the Blue Ridge Mountains and the Smoky Mountains. He also discussed the importance of finding a vacation rental cleaning company that specializes in vacation rentals and can handle maintenance and inventory, as well as virtual assistants who can handle messaging and guest inquiries.

Find Alex at: https://OpenAtlas.Investments

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