Casey Mason, podcast host and founder of The Real Hair Project, helps women transition from employee to entrepreneur, so they can move from feeling unfulfilled in their job to become a passionate business owner. I've been listening to The Real Hair Project podcast for about a year and it's actually the inspiration behind my podcast!

Casey believes that there’s no such as failure, it’s your first attempt in learning. When you “fail” or make a mistake, you’ll be tempted to walk away and think that business isn't for you, but what if you just try it again and did that one thing differently?

Or maybe you can learn something from the situation? It's all about a perspective change. We're so quick to look at “I didn't get X number of people at my event” or “X number of people didn't sign up to my course” or “I don't have X number of followers”. When we really should be looking at the quality of people that have showed up for us, or spent money, or followed us, or are communicating with us. We get so fixated on the end goal that sometimes we forget to appreciate the small things along the way and what we do have. It’s all about flipping that script on yourself and, and asking yourself: “why even put these ridiculous restraints on myself?”, “why am I doing that?”, “where's that coming from?”, and “is there another way to look at this?”.

Accept that it's okay to make mistakes, and it's okay to try and fail and go on a new path. Successful people aren’t standing on a mountain of successes, there’re standing on a mountain of failures. The difference between a winner and a loser is that winner tries once more.

We set such high expectations for ourselves that a lot of the time, we’re setting ourselves up for failure.

Casey thinks that women struggle to talk about money as there’s a lack of communication around it. There’s also tall poppy syndrome where people will bring you down if you’re doing better than them, but it should be about what everyone brings to the table. People don't want to seem like they're doing better than anyone else, especially women as we all want to feel like we're equal and we're all supporting each other. The more we talk about money, the more we’ll be able to remove that taboo side of it. In order to keep the conversations open, it needs to stop being made so secretive and just become another part of your conversation, and if somebody does earn more than you, asking them how they got there.

Every time Casey would spend on her credit card, she’d have this sick feeling in her stomach, and she’d put pressure on herself to start earning some money, which would wreak havoc in her mind. It wasn't until she learned that she was operating from a place of scarcity that she could start making shifts. If you feel stuck in that really negative scarcity thought cycle, do something simple like start looking for expensive cars in your area. When you start looking for wealth, you welcome wealth into your life. Casey wasn’t where she wanted to be but she started operating from a place where she wanted to be.

Casey has struggled with anxiety for most of her teenage years and early 20s, and so was always highly stressed and anxious, and that's who she identified as. But she decided that she didn’t want to be that person anymore, and she started to slowly rewire her anxious thoughts and believe that she was capable of more. In those times where you're struggling, that's when you need to dig deep. By asking yourself “why?” over and over again: “why do I feel this way?”, “where has this come from?”, “what would it look like if it was different?" and “what would life look like if I believe the opposite of this?”.

If you’re wanting to transform your beliefs about money and start attracting abundance, book a FREE 1:1 1 hour coaching call with me!

Convincing yourself that there’s something missing when it comes to business growth, ease and money. 

You tell yourself stories about how you’re not good enough, knowing enough, deserving enough to access the level of money and success that you want.

You tell yourself that lie repeatedly and it becomes wired in your mind, which becomes a self-fulfilling prophecy.

Get this...

Anytime you say you can’t have you want and there’s something missing, you’re telling a lie that you made up.

You’ve probably been working on your mindset for years. You've played with affirmations, visualisations and journaling regularly. You understand how abundance works, but even so, you can’t make it work for you, at least not consistently nor on purpose.

You know that abundance is all around you, you can feel it energetically, but you can never really grab it and make it yours. No matter how hard you try, no matter how much you work and no matter how much you throw everything at it.

Does that sound familiar?

I know this perfectly describes where I was until recently and it shifted only when I truly, deeply, owned the lie I was telling myself. An essential money frequency and attraction truth.

There’s nothing magical that you need to do to have what you want.

Money doesn’t come as a result of you doing stuff, money comes as a result of you becoming an energetic match to it.

Money responds to your being, it reacts to your energy, and your energy is something you choose.

So choose your energy around money that actually works for you, and become an energetic match for more money than you need.

If you’re wanting to transform your relationship with money and increase your abundance vibration, please book in a FREE 1:1 1 hour coaching call with me here: https://calendly.com/findyourmojocoaching/free1hourcoachingcall, I’d love to help!

Reason 1: You're letting your clients walk all over you.

The truth is, you’re not in the driving seat right now. Your clients are taking you for a ride, and it’s not the journey you want to be on, or should be on.

How many times has a client challenged your pricing or said you’re expensive, and you immediately drop your prices to cater to THEIR needs? Sounds familiar right?

Well, ENOUGH.

Enough of your client ruling you and telling you how much you should charge.

Enough of you stooping to your client’s expectations of how much you charge.

Reason 2: You're attracting low paying clients.

The truth is, when your prices are average or below average, you’re going to be attracting low paying clients into your business.

The second, literally the second, you say NO to low paying clients, is the second, you start attracting high paying clients.

Reason 3: You're listening to the money stories you were told as a child.

How many times were you told as a child that “you have to work hard to earn money”, or “money is the root of all evil”, or “money doesn’t grow on trees”? Well in fact, money does grow on trees because it’s paper.

Without even realising it, these negative and limiting money beliefs are following you around every single of minute of every single day.

Reason 4: You're living in a lack mindset.

This is where people go wrong, they live in a lack mindset of thinking about the opposite of what they don’t want. So, they end up attracting more of what they don’t want.

Any time that we challenge our ego, such as by rejecting a client, back to reason 2, we go into panic mode as our subconscious mind believes this to be making us unsafe.

It’s the same chemical reaction as being chased by a tiger, but we aren’t being chased by a tiger, we’re simply rejecting a client.

See how un-scary it is now? The ego is addicted to certainty but everything you want is on the other side of safety.

Reason 5: You don't believe you're worthy of wealth.

Back to reason 3, because all of us have been conditioned to think a certain way about money, a lot of us don’t actually think we’re worthy of money.

Controversial opinion but I personally don’t believe in affirmations. Frankly, I think they’re BS.

As I’m feeling generous today, I’ll give you the confirmation (yep, not affirmation) that I give to my clients...

“My money mindset is something I’m working on and I look forward to bearing a fruitful future”.

Reason 6: You're not positioning yourself as an authority in your market.

These 6 reasons are what will stack up to you becoming the most recognised expert and authority in any market:

1. If you dominate one social media platform before you move to the next.

2. If you are focused on a clear niched down service or product that resolves your ideal client’s problem in the best way possible.

3. If you are using your own methodology that allows your client to get out of pain and into a pleasure quicker than the old methods.

4. If you are leading with your client’s results so people can see clearly that your method works.

5. If you are charging above the rest which allows people to know you are the best at what you do.

6. You are positioned as an expert in your industry because people want the best and will pay for the best.

Reason 7: You're hanging around with the wrong people.

The truth is, what has held you back up until now are beliefs around your possibility that aren’t even yours. You have borrowed them from someone else. The question is, are you ready to let go of them now and take your business and life to a completely different level?

If you lack in personal belief then you must borrow someone else’s until you start seeing it as a possibility in your life. That’s where I c

How to start feeling worthy of money. ALWAYS.

When you decide you are deserving right now as the current version of you just because you are.

Money follows immediately without any need for MORE hustle, or hard work.

Here's the worthiness distortion you've been buying into since it's floating around in the collective consciousness.

We are educated to believe that we need to DO something in order to be worthy of deserving anything.

And this very belief is so f..ed up, right there.

Because we get to assess our worthiness on exterior factors.

That will never make us be worthy enough.

Because nothing can make you be what you already ARE.

You are deserving just because you breathe in this world, you are good enough just because you are, you are worthy of it all just because you are and you get to receive just because you are.

Besides this absolute truth about YOU, here's another one, about money:

Money is not a separate intelligence, outside of you, judging you, assessing if your work is worthy, if you are worthy, if you finally qualify for receiving… money is just responding to you.

So you if you're not getting the money results you want in your life right now, it's time for you to choose to see things differently, choose to release the limiting stories, choose to release the limiting emotions, choose to assume new thoughts, feelings and vibration.

AND become an energetic match to receiving it all. Exactly as you desire and see it in your heart.

If you’re wanting to feel more worthy of money, please book in a FREE 1:1 1 hour coaching call with me here: https://calendly.com/findyourmojocoaching/free1hourcoachingcall, I’d love to help!

Yep, that's right. I’m not going to name any names, but these gurus have a whole team working behind them. 

I am going to name a name, actually. So we all know Gary V, and Gary V says we’ve got to push out all this content, content, content, because content is king.

But if there's only one of you, it’s important to remember that he's got a whole team of like 20 people, maybe more, and millions of dollars marketing budget.

Stop comparing your chapter one to somebody else's chapter 50, and stop letting the gurus force you to do stuff that you don't want to do.

You really have to lean in to what feels good for you, and by feeling good, I don't mean holding onto things that keep you inside of your comfort zone. I mean asking yourself what's going to be serving your clients?

So that's why people recommend to only pick to social media platforms because you don't want to overwhelm yourself and you're still serving those clients on those two platforms without overwhelming yourself with having to deal with five different platforms.

You have to interpret what the gurus say and apply it to your life, and sometimes it's not going to be the exact same, and a lot of the time, the results aren't going to be the same because there's a lot they don't tell us.

It's kind of like the iceberg analogy that there's so much going on underneath and so much that's happened before that they don't even tell us about.

This is really what I want to focus on in my podcast, and that’s being really truthful, honest and raw with you guys.

I guess I’m pulling back the curtain on what the gurus are saying and what is right, what is wrong and what you should be listening to and what you shouldn’t. 

For instance, I read everywhere that you should be waking up at 5am, as it's what all the billionaires do, and I think the advice came from men. This is where we have to appreciate that male and female energy is very, very different.

As women need more sleep than men, according to studies. So see what works for you! Try it out, if it doesn't work, don't feel bad or beat yourself up about it.

I tried the 5am club and I was so tired to point where I felt sick for the whole day and I just wasn't productive.

I know people wake up at 5am to have a more productive day, but what works for me in times of productivity is to time block.

I would suggest to time block every half an hour of your day, which really helps to keep laser focussed and get stuff ticked off your to do list.

Gurus are there to help and to inspire, they're not there to be mirrored, mimicked or competed against. You have to interpret what they're saying in your own way.

See what works for you and if it doesn't work out, please don't beat yourself up about it because the gurus have probably had years and years of trying. What you see isn't always what you get.

Like I said before with the ice berg analogy, there's so much going on behind the scenes. Things that have happened before that they haven't even told us about, so I would definitely be aware of this and pay attention to it.

I hope this hasn’t been too much of a rant, but I hope it’s been uplifting and helpful. And feel free to contact me as always if you have any further questions and I hope you look forward to the next episode.

Now, more than ever, you need to be putting yourself out there as much as possible.

So if you’d like any kind of social media advice or content help, please feel free to book in a FREE 1:1 1 hour coaching call below:

https://calendly.com/findyourmojocoaching/free1hourcoachingcall.

I'd love to help as many of you as possible get visible on social media!

If you find social media overwhelming, planning and strategy takes the overwhelm out of it. So make sure that you are planning your content out, such as recording all your videos in one day.

You can also write all your copy for your posts in one day, take advantage of those days when you’re feeling creative and in the creative flow.

Get yourself out there. If you’re afraid to do a live, start pre-recording videos to begin with, throw yourself in at the deep end!

What is the worst that can happen? In fact, what is the BEST thing that can happen?!

Nobody's going to laugh at you. Nobody's going to judge you. And if anyone does, then more fool them. They should stop looking at your content.

We all know that video content is far more engaging than static imagery. So use it as an opportunity to share your gift.

People are saying that we shouldn't be selling at this time as it’s unethical, but if what you’re selling is sharing your gift and this gift is massively going to help somebody at this time, whether you’re a health and fitness coach (as the gyms are closed), or you’re a mindset coach who’s helping your clients to be more positive and grateful about the situation. You need to put yourself out there!

If what you're doing and what you offer is valuable and impactful, and is needed at this time, it would be a total shame and it would in fact be selfish for you not to share your gift with the world. So stop listening to people that say that it’s unethical to sell!

You’re not taking advantage, you’re trying to help people. So please sell, sell, sell, get yourself out there and get yourself visible on social media!

Lotte is the founder of Top Sales Amsterdam where she's a sales consultant for B2Bs, as well as being a successful keynote speaker!

Lotte helps companies who sell to other companies with improving sales results, sales processes and sales people, through consultancy services, training and coaching. So usually clients come to her with a sales related question or goal. Such as, how can they get new customers? Is their sales strategy still relevant? Or they attract new customers easily but they also easily leave, so they ask what they can do to increase the retention rate.

Lotte has been in sales since she was 17 and used to sell lottery tickets via telephone! She then worked B2B for a big data company within the financial industry. But she realised she wasn't happy in her job. So she started investigating her purpose, actively finding out what she wanted to do in life, and what was going to make her happy. Where she found that she wanted to build her own sales consultancy business, and this was just 6 months ago!

Lotte has been through quite a journey where she was feeling anxious in her job and so started investigating where this feeling was coming from, and then thought maybe this was because she wasn't living her purpose, and missing something. What she needed was a higher goal in life that she could actually live for and work on every day.

She wrote down everything that makes her happy, what doesn't make her happy and where does she see herself, and then realised she wanted to be on stage, but she wasn't a good singer. So what could she do on stage? So she became a keynote speaker of course! If you start writing down all your thoughts, at some point you can connect the dots. As Steve Jobs says, you can't connect the dots going forward, you can only connect the dots going backwards.

To become a keynote speaker, Lotte started doing research through looking into potential partnerships with speaker agencies. She started following other speakers on Instagram and took every opportunity to speak, even if it was in a smaller community. She even started through speaking and pitching in front of her friends. She got comfortable with it.

Lotte thinks that women typically struggle with sales more than men because women have traditionally not been in charge of their own money or making money. We've seen our mothers and grandmothers behave differently around money, and now we're in transition, which is inevitably going to feel uncomfortable. It almost hasn't become normal yet for women to be in charge of making money for the family.

If clients spend money on your business or service, they're going to make money from it as well. It's an investment and an opportunity to grow. You don't go to a shop and take something without paying it back, so we shouldn't undervalue our services and offer them for free.

It's all about mindset. The most important thing is how you speak to yourself, because you need to be very aware of your thoughts and what you're telling yourself.

If you really hate sales, Lotte says to accept the fact you hate it and let it be ok. Try to start with little things, if you don't want to call a client, maybe send them an e-mail first and ask them if you can do a follow up call.

Even get into your confident "sales" character, fake it 'til you make it right?! When you detach your emotions from a sales call, it'll be a lot easier to stay cool, calm and collected. Don't be afraid to show your emotions but just don't let them get the better of you.

Sales is an emotional investment so don't be afraid to show your emotions, the cold, hard "Wolf of Wall Street" sale just doesn't work anymore. We're moving away from this masculine, emotionless, direct selling. People don't want that anymore. People are sick of being sold, they want a fair exchange

Jasmin Manke is the most incredible coach who has built a seven figure business, and has always been a massive inspiration to me since I started my coaching journey. So I hope that she'll inspire you also!

What Jasmin really wants you to get from this episode is that you're supposed to be living your purpose in life.

Jasmin says that there’s no such thing as competition; your client will be drawn to your energy, which is why Jasmin allows promo in her Facebook group, and you’ll know that this is very rare!

Join Jasmin’s Facebook group here which has almost 4,000 members! 

If you don’t align with a person or your client; let it go and don’t force it! Everything happens for a reason, don't get too precious or pressured about whether that client is going to buy from you.

Jasmin thanks her incredible team for helping her to scale her business to 7 figures and says if you can outsource as soon as possible, you definitely should!

Efficiency allows you to get into the right peak mindset, but this can't happen if you don't already have the right systems in place, to help you secure a consistent income. You need to have the right strategies to not just have a happy go lucky month, but have a proven system to sustain this.

You don't have to have everything figured out. You don't need all the systems and if you want to scale and have consistent income, find a way to hire the best coach to get out there to make it happen. Get your first few clients but then make sure you level up through investing in a coach. 

At the start of each month, Jasmin recommends to ask yourself: what am I still tolerating? Am I still doing things I don't enjoy? Am I making enough money to outsource? If you can outsource, you’ll have more energy to serve your clients.

When Jasmin invested in her first coach, she had to move out of my flat, rent it on Airbnb and stay with friends, because she wanted to pay for a £10k coach. She didn't have a safety net nor have anyone to support her. The biggest steps you make are when you step outside of your comfort zone.

You’re going to spend money anyway so why not invest in a coach, make money faster and get paid back for your investment? When you invest in a coach and then get clients, you’ll be able to pay it back! As you’ll have a roadmap to follow and accountability.

The only real excuse or objection that anybody has on a sales call is: will this work for me? That’s the only reason why people don't buy, if they're not certain about your services.

If you don't know how to actually have a sales conversation and show any self-doubt or lack of confidence, your prospective client will sense that and they won’t trust you. So they won't have the certainty to get the help from you that they need.

Instead of fake it ‘til you make it; face it ‘til you make it! Once you face your fear; you won’t need to fake it as you’ll be showing up in your authentic power. What you resist will persist, so show up. Don't be afraid to face your fears. Ask yourself: what is really going on right now? What is really holding me back? Then get a coach to help you transform your fears and skyrocket your business!

Trust and surrender. Keep taking action. Dream even bigger. Have even more fun. Don't limit yourself. Let yourself rise, have fun with it, allow whatever needs to come up to come up. Don't be afraid to show up and get the help you need. 

Book recommendation: Becoming Supernatural by Dr. Joe Dispenza

Jasmin also has the most amazing YouTube channel where she shares super insightful videos every Monday! 

Téa started Smart Women Society to educate women to make smart life decisions, and share actionable and easy-to-understand tips around money, career, wellbeing and love.

She was inspired because she saw accounts on Instagram that had heaps of motivational content about starting your dream life and building a life for freedom. But the thing that was frustrating Téa was that they weren't telling her how to do it and they weren't giving her the tips or the steps that she needed to put in place so she could have this dream life.

So that's when she came up with the idea to create something that makes us smarter in our lives. Smart Women Society really focuses on practical and actionable tips, and breaks down really complex tough topics that seem a bit scary to a lot of us. SWS makes them digestible and easy to understand so we can make those strides in our life.

In addition to SWS, Téa is a risk consultant for a big four accountancy firm and even runs a marketing and social media business! She manages all three through working efficiently, by cutting out all distractions, having allocated time to check Instagram, and not watching Netflix or watching it in the background while you're doing another task. We all have the same amount of hours in the day. If you want to do something enough, you'll find the time.

When you love what you do, it's really hard to switch off because you want to be working on your business at all times, and want to see it grow. But you forget that you have to grow WITH it, and in order for you to grow, you've got to fill your own cup. 

Téa says if you want to start a business then you should go for it, what is the worst thing that can happen if it fails? If it kicks off, run with it, go for it, and it can grow into the next big thing. If it fails, and it fails miserably, that's also great because you've learned something and you can learn from that failure. So there's no worst case scenario.

When you start something new, it's either going to go really well or you learn from it. You're doing yourself more of a disservice not trying something and not going after your passion. So just go for it and don't think that you need to have every step planned out because most people are making it up as they go along anyway!

Messy action is better than no action. If you're a perfectionist or procrastinator, you HAVE to read Start Now Get Perfect Later by Rob Moore.

Write a to do list before you go to sleep for the next day, so then you wake up and already know what you need to do for that day; instead of of scrambling to figure out what needs to be done. It also ends the day nicely for me as it's a nice way to stop working and sign off for the day. Also put everything into a calendar and give yourself a 10-15 minute break in between each task or call/appointment. Knowing what's coming up will allow you to get things done far quicker.

You'll have days where you're super productive and you get lots done; and then you'll have days where you need to reset and recharge, be kind to yourself and know that you're not going to get that much work done that day. And that's okay. You can restart tomorrow when you feel better. Establish that balance and don't be too hard on yourself, especially during this time.

In regards to social media content, ask your followers what they want to see from you. Social media is a relationship platform, it's meant to build friendships and connections. It's not just about posting, and get engagement in return. It's a two way dialogue. Connect with your followers, meet other people and learn from each other.

Book rec: Tools Of Titans by Tim Ferriss 

Anna is a spiritual mindset coach who helps 6 figure coaches to create more IMPACT & INCOME whilst working less than 20 hours a week! She helps them to ALIGN their business with their Higher Self.

Anna has a five pillar signature framework where they work on money mindset, in order to develop a CEO mindset and a work/life balance, implement self-care practises and learn how to manifest.

We typically end up forcing ourselves to work all the hours because we think that's what being busy is, and what creates success.

Anna had real burnout in 2003, just after she started her first business, and it took her five years to recover from it because she got severe chronic fatigue syndrome.

Hustling just isn't sustainable. You see the money coming in but it becomes a vicious cycle, but how long can you do that before you crash and burn?

Anna was mind blown when she discovered money mindset because it helped her to make money whilst working less. It changed her life and took her to the point where she now has a thriving coaching business and helps her clients to do the same.

We're preconditioned in society to work hard and it goes back to the baby boomer generation who had to work super hard, and then we had the 2008 recession where people had to work really hard. Fortunately, we're moving to a society where it is becoming more known and acceptable to work less and earn more.

There's also a lot of guilt both consciously and subconsciously when we start to make money easily, which is a huge self-sabotage.

People can feel like they're cheating the system when they've made money and not worked super hard for it, then they start over delivering so that they can justify it and feel like they deserve it.

If you're burnout, exhausted or have a lack of motivation, you need to work on self-compassion first. We talk about self-love; but if you're a high achiever, you're typically not very kind to yourself.

Most people go straight into mindset, but Anna's clients see such huge results because they start with the self-compassion part. If you love yourself, then you can't have a lack mindset.

It isn't just about self-love. It's about accepting yourself for who you are. Self-acceptance is more important than self-love. How can you love yourself if you don't accept yourself?

We have to wear so many hats as an entrepreneur, and we forget to wear the HR hat. That's why you need a coach or a mentor, because it's so easy to get caught up in your own head.

Pushing for what you want is actually counterproductive as you can sometimes push your goals further away from you. Pushing is masculine hustle energy, which is a mix of desperation, lack of self-compassion, lack of self-love, and it's achievement oriented. Anna helps her clients to connect with their feminine energy, because that's what self-compassion is.

We think that we need to push for sales; but if you start with the feminine energy (flow and intuition) and then bring in the masculine energy (hustle) to close the sale, you'll be far more likely to close a sale. Luckily, we're moving towards feminine oriented sales, where it's more about connection and relationship.

Anna helps her clients to shift their mindset in sales. It's not about taking someone's money; it's an opportunity for them to accept your service and be helped by you, and they have to give you money otherwise there's not a balance in the energy exchange.

People struggle to manifest because they've got an invisible block in their subconscious mind that's stopping them from thinking that it's even possible, and even if you've got 1% doubt about something you, you won't be able to manifest it.

Download Anna's 22 second gratitude med