The Science of Flipping

Flip Dirt, Print Money: The Land Flipping Blueprint | Joe McCall


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👇 Want to learn the system step-by-step?
Join Joe's 5-Day Flip Dirt Challenge:
👉 https://www.flipdirtchallenge.com

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In this episode, I’m joined by my longtime friend and land flipping expert, Joe McCall. We dive deep into the often-overlooked world of flipping land—why it’s simpler, less competitive, and often more profitable than traditional house flipping. Joe breaks down how he builds lean businesses without the overhead, how he uses data to target high-demand counties, and how he’s taught even his teenage sons to generate six-figure profits flipping dirt. If you’ve ever come across land leads and didn’t know what to do with them, this episode gives you the exact system Joe uses to identify buyers first, comp land in five minutes, and get 3–5% response rates with low-cost direct mail. You’ll also learn about Joe’s free Chrome extension for Zillow, and how to join his 5-day Flip Dirt Challenge to put everything into action.

 

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About Joe:

Joe McCall is a seasoned real estate investor, coach, and host of the long-running Real Estate Investing Mastery Podcast, which has garnered over 20 million downloads since 2011. Known for his simple, systems-driven approach, Joe specializes in land flipping—buying and selling vacant land nationwide without renovations, contractors, or heavy overhead. A former civil engineer, Joe has taught thousands of investors how to build scalable, location-independent businesses using automation, direct mail, and smart market targeting. His methods are so streamlined that even his teenage sons have earned six figures flipping land.

đź”— Connect with Joe McCall:

  • Instagram: @jvmccall

  • Facebook: Simple Lease Options

  • YouTube: Joe McCall - Real Estate Investing Mastery

  • Podcast: Real Estate Investing Mastery

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    About Justin:

    After investing in real estate for over 18 years and almost 3000 deals done, Justin has created a business that generates 7 figures in active income through wholesaling and fix and flipping as well as accumulating millions of dollars of rental properties including 5 apartment buildings, 50+ single family homes, and 1 storage facility

    Justins longevity in real estate is due to his ability to look around the corners, adapt to changing markets, perfecting Raising private capital, and focusing on lead generation which allows him to not just wholesale and fix & flip, but also accumulate wealth through long term holds.

    His success in real estate led him to start The Entrepreneur DNA podcast and The Science Of Flipping podcast and education company, and REI LIVE where he’s actively doing deals with members. He has coached and mentored thousands of aspiring and active investors over the last decade.

    Connect with Justin:

    • Instagram: @thejustincolby
    • YouTube: Justin Colby
    • TikTok: @justincolbytsof
    • LinkedIn: Justin Colby
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      The Science of FlippingBy Justin Colby, Bleav

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