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Richard Collins is the owner of California Endive Farms, a farming operation that specializes in growing endive, a vegetable of the chicory family that is so special, it’s grown twice. Due to the strict conditions and labor-intensive manner of growing it, the endive was deemed a rare crop to produce. However, Rich took advantage of this fact and decided to niche down and focus on building a farming business around it. Today, California Endive Farms is still the largest American endive grower.
Rich joins us to share the story of how he learned about the endive plant and what made him decide to grow such a complicated crop. He explains what endives are, why they’re difficult to grow, and the market potential it has. He describes the various factors they have to consider and how they manage to control them on their farm. Rich also shares why there’s hardly any competition for them when it comes to growing endive.
“There's a huge window of opportunity for us to grow crops in a much more rational manner with respect to soil and water resources.” - Rich Collins
This Week on The Future of Agriculture Podcast:
Connect with Rich Collins
We Are a Part of a Bigger Family!
The Future of Agriculture Podcast is now part of the Farm and Rural Ag Network. Listen to more ag-related podcasts by subscribing on iTunes or on the Farm and Rural Ag Network Website today.
Join the Conversation!
To get your most pressing ag questions answered and share your perspective on various topics we’ve discussed on the Future of Agriculture podcast, head over to SpeakPipe.com/FutureofAg and leave a recorded message!
Share the Ag-Love!
Thanks for joining us on the Future of Agriculture Podcast – your spot for valuable information, content, and interviews with industry leaders throughout the agricultural space! If you enjoyed this week’s episode, please subscribe on iTunes and leave your honest feedback. Don’t forget to share it with your friends on your favorite social media spots!
Learn more about AgGrad by visiting:
Future of Agriculture Website
AgGrad Website
AgGrad on Twitter AgGrad on Facebook AgGrad on LinkedIn AgGrad on Instagram
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Richard Collins is the owner of California Endive Farms, a farming operation that specializes in growing endive, a vegetable of the chicory family that is so special, it’s grown twice. Due to the strict conditions and labor-intensive manner of growing it, the endive was deemed a rare crop to produce. However, Rich took advantage of this fact and decided to niche down and focus on building a farming business around it. Today, California Endive Farms is still the largest American endive grower.
Rich joins us to share the story of how he learned about the endive plant and what made him decide to grow such a complicated crop. He explains what endives are, why they’re difficult to grow, and the market potential it has. He describes the various factors they have to consider and how they manage to control them on their farm. Rich also shares why there’s hardly any competition for them when it comes to growing endive.
“There's a huge window of opportunity for us to grow crops in a much more rational manner with respect to soil and water resources.” - Rich Collins
This Week on The Future of Agriculture Podcast:
Connect with Rich Collins
We Are a Part of a Bigger Family!
The Future of Agriculture Podcast is now part of the Farm and Rural Ag Network. Listen to more ag-related podcasts by subscribing on iTunes or on the Farm and Rural Ag Network Website today.
Join the Conversation!
To get your most pressing ag questions answered and share your perspective on various topics we’ve discussed on the Future of Agriculture podcast, head over to SpeakPipe.com/FutureofAg and leave a recorded message!
Share the Ag-Love!
Thanks for joining us on the Future of Agriculture Podcast – your spot for valuable information, content, and interviews with industry leaders throughout the agricultural space! If you enjoyed this week’s episode, please subscribe on iTunes and leave your honest feedback. Don’t forget to share it with your friends on your favorite social media spots!
Learn more about AgGrad by visiting:
Future of Agriculture Website
AgGrad Website
AgGrad on Twitter AgGrad on Facebook AgGrad on LinkedIn AgGrad on Instagram
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