Founder Freedom
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Founder Freedom episodes

  • How To Stop Comparing Yourself To Other Entrepreneurs and Feeling Jealous

    We're talking taboo subjects here.. Do you ever find yourself being triggered by other people’s seeming success and experiencing feelings of envy and jealousy?

    I know hard to admit publicly right. In this episode I wanted to take a look at why we can end up feeling like this and how for some it can create such strong negative emotions that you shrink back and explains how you can change things with great practical tips that will help you to control your emotions and get where you want to be

    KEY TAKEAWAYS

    • Comparison leads negative self-image and scarcity mindset, with a negative mindset, you can end up playing down your dreams
    • You can get caught up with what’s the right thing to want, do and have  rather than what you really want
    • Unapologetically say what you want, and know that these are your goals
    • You need to learn how to control your emotions
    • When you see what other people can do, it’s a sign for an abundant and growth mindset that you can do it too
    • Run your own race, stay true to you, to your mission, to do the work consistently with deliberate practice and you will achieve your goals

    BEST MOMENTS
    ‘Don’t try and fit in with everyone else’
    ‘Everyone makes comparisons all of the time it’s a normal process'
    ‘We are living in an age where success is possible for you, if you work hard and consistently on the right thing you can achieve your goals’

    VALUABLE RESOURCES
    Download my FREE guide on how to become a lifestyle entrepreneur
    https://sueparker.io/how-to-start-lifestyle-business-lm
    Visit my website https://sueparker.io
    Be part of my community https://sue.team/
    Follow me on Instagram or TikTok @Iamsueparker

    ABOUT THE HOST
    I’m a successful career mum turned entrepreneur (soon to be author..) and speaker.
    I was one of a few corporate women in tech who was successful to reach a level before hitting my head on the glass ceiling. All while I was constantly having to choose between my kids and my career.  I was burnt out, overwhelmed and unfulfilled.
    I wasn’t living, I was surviving and this outdated corporate career path wasn’t serving anyone.
    I took everything I learnt about systems, data and technology and created my first online business empowering leaders through training, webinars and coaching. Before finally accepting my calling to help others escape the outdated 9-5 and create a business that works for their life. Leveraging mindset and technology. 

    CONTACT DETAILS
    [email protected] 

    22 min
  • 7 Powerful Mindset Changes To Become A Successful Entrepreneur

    Sue shares the 7 most powerful mindset shifts that all entrepreneurs need to make to be successful, confident and moving forwards effectively building their businesses
    Sometimes you can, as an entrepreneur, feel left out, not enough or not quite the entrepreneur you thought you would be but it can be different
    From overcoming imposter syndrome to knowing what your zone of genius is and understanding that everyone else can be there as your worthy rivals, make these powerful mindset shifts and everything changes

    KEY TAKEAWAYS

    • Failure is not the end of your story, it’s an essential part of your story
    • Feeling grateful and abundant now is how you move into the future, it's doing gratitude the right way
    • Develop a mindset where you are honing your zone of genius
    • Think about others in your field as worthy rivals people who you can admire and learn from and it reaffirms there is a market for what you are doing, it’s a win, win
    • Your mind has a negative bias and it will be on the opposing side, but it doesn’t mean you have to listen
    • Everyone feels imposter syndrome, it’s normal, listen to it and then reframe it and move past it

    BEST MOMENTS
    ‘Everything you’ve done before is building you to the place and what you know right now and that’s exactly where you are meant to be’
    ‘Being busy does not equal success and your busyness is not your worthiness’
    ‘Go with the discomfort and know it’s a sign you are growing in the right direction’ 

    VALUABLE RESOURCES
    Download my FREE guide on how to become a lifestyle entrepreneur
    https://sueparker.io/how-to-start-lifestyle-business-lm
    Visit my website https://sueparker.io
    Be part of my community https://sue.team/
    Follow me on Instagram or TikTok @Iamsueparker

    ABOUT THE HOST
    I’m a successful career mum turned entrepreneur (soon to be author..) and speaker.
    I was one of a few corporate women in tech who was successful to reach a level before hitting my head firmly on the glass ceiling. All while I was constantly having to choose between my kids and my career.  I was burnt out, overwhelmed and unfulfilled.
    I wasn’t living, I was surviving and this outdated corporate career path wasn’t serving anyone.
    I took everything I learnt about systems, data and technology and created my first online business empowering leaders through training, webinars and coaching. Before finally accepting my calling to help others escape the outdated 9-5 and create a business that works for their life. Leveraging mindset and technology. 

    CONTACT DETAILS
    [email protected] 

    21 min
  • Marketing Trends 2023

    In this episode hear about the current market trends, why offline definitely isn’t dead and at least 20 different creative ideas for your marketing
    Sue talks about creating a marketing plan for solopreneurs who need to get more leads, clients and or members into their business with great advice and practical steps  that solopreneurs can action and move forward with to build their businesses and 10x what they are doing
    Community and lifting others up is really important right now, and you can get started by sharing this episode with others who can benefit from it

    KEY TAKEAWAYS

    • There is much more human interaction at all levels, so make sure you provide lots of opportunities for it
    • Your added value must be helping your clients to implement what they have learnt, to transform and put things into practice 
    • People want to stay in groups and communities they are in, they don’t want to lose them and it’s not necessarily connected with the learning and information they are gaining
    • Offline is critically not dead we live offline so this is where you can connect with your audience
    • There are many things offline in your own community that can help you to get noticed
    • When you are 10xing it mark out your goal and work out if it’s worth it, look at where you are and where you want to be

    BEST MOMENTS
    ‘The marketing plan is a critical piece of your business puzzle’
    ‘Smaller solopreneurs really have the edge because they have the time to be more personable’
    ‘Never underestimate the value of traditional marketing methods’

    VALUABLE RESOURCES
    Download my FREE guide on how to become a lifestyle entrepreneur
    https://sueparker.io/how-to-start-lifestyle-business-lm
    Visit my website https://sueparker.io
    Be part of my community https://sue.team/
    Follow me on Instagram or TikTok @Iamsueparker

    ABOUT THE HOST
    I’m a successful career mum turned entrepreneur (soon to be author..) and speaker.
    I was one of a few corporate women in tech who was successful to reach a level before hitting my head firmly on the glass ceiling. All while I was constantly having to choose between my kids and my career.  I was burnt out, overwhelmed and unfulfilled.
    I wasn’t living, I was surviving and this outdated corporate career path wasn’t serving anyone.
    I took everything I learnt about systems, data and technology and created my first online business empowering leaders through training, webinars and coaching. Before finally accepting my calling to help others escape the outdated 9-5 and create a business that works for their life. Leveraging mindset and technology. 

    CONTACT DETAILS
    [email protected] 

    21 min
  • 3 Essential Elements of a Business Plan that all Entrepreneurs should know

    In this episode Sue shares the 3 essential elements of a business plan that all business owners and entrepreneurs should know. 

    Because to be honest you DON'T need to do a full blown business plan. 

    But there are 3 parts that every business owner should know.. if you want to be successful. 

    Whatever the size of your business, if you want to achieve financial and time freedom then taking action with these 3 elements are what will move you forward

     

    KEY TAKEAWAYS

    • Market analysis, talking to the people who your product or service can help reaffirms there is a market for what you are selling
    • Having a marketing plan setting out what you will be doing means you will be filling the top of your marketing funnel
    • Your finance section needs to have your sales forecast and goals and cashflow forecast
    • Creating these 3 sections of your business plan will give you a feel for the landscape of the consumer market, the pre marketing work you can do and the actions you can take towards your achieving financial freedom

     

    BEST MOMENTS

    ‘These 3 elements help you to focus your efforts and be more strategic’

    ‘You don’t need a full blown business plan unless it helps you to articulate and focus your ideas’

     

    VALUABLE RESOURCES

    Download my FREE Sales Forecaster and financial cash flow forecast on the resources page towards the bottom: 

    https://sueparker.io/resources

    Sales Forecast

    Learn how many sales you need to make to reach your income goals.
    Get my FREE Calculator Template & forecast the sales for your lifestyle business from years 1-5.

    https://sueparker.io/resources

     

    Visit my website https://sueparker.io

    Be part of my community https://sue.team/

    Follow me on Instagram or TikTok @Iamsueparker

     

    ABOUT THE HOST

     I’m a successful career mum turned entrepreneur (soon to be author..) and speaker. 

     

    I was one of a few corporate women in tech who was successful to reach a level before hitting my head firmlyon the glass ceiling. All while I was constantly having to choose between my kids and my career.  I was burnt out, overwhelmed and unfulfilled.

     

    I wasn’t living, I was surviving and this outdated corporate career path wasn’t serving anyone. 

    I took everything I learnt about systems, data and technology and created my first online business empowering leaders through training, webinars and coaching. Before finally

    accepting my calling to help others escape the outdated 9-5 and create a

    business that works for their life. Leveraging mindset and technology. 

     

    CONTACT DETAILS

    [email protected] 

     

     

     

     

     

     

     

     

     

     

     

     

     

    11 min
  • Threads

    Sue takes a look at ‘Threads’ from the perspective of a solo entrepreneur, is it worth putting time into it, what’s the value for you, what you need to put in and what you can get out of it

    From the way it works to content creation, Sue has everything you need to know about the App  and explains why now is the time to jump on it, have fun, learn, listen, engage and build those connections

     

    KEY TAKEAWAYS

    • It’s a lot about conversation, Threads is more like a conversation going back and forth and there are deeper conversations
    • When you engage in other’s conversations sharing value they become part of your network
    • As a social media platform it allows you to create an organised sequential conversation
    • If your audience is on Instagram then they will likely be on Threads
    • You can learn a lot about what people are saying at the moment and there are lots of opportunities for content creators early on

     

    BEST MOMENTS

    ‘Jump on it now build a stronger brand and really enjoy the powerful intimate conversations because you can learn a lot

    ‘Be early and throw as much as you can at it, to take advantage of this App’

     

    VALUABLE RESOURCES

    Download my FREE guide on how to become a lifestyle entrepreneur

    https://sueparker.io/how-to-start-lifestyle-business-lm

     

    Visit my website https://sueparker.io

    Be part of my community https://sue.team/

    Follow me on Instagram or TikTok @Iamsueparker

     

    ABOUT THE HOST

     I’m a successful career mum turned entrepreneur (soon to be author..) and speaker. 

     

    I was one of a few corporate women in tech who was successful to reach a level before hitting my head firmlyon the glass ceiling. All while I was constantly having to choose between my kids and my career.  I was burnt out, overwhelmed and unfulfilled.

     

    I wasn’t living, I was surviving and this outdated corporate career path wasn’t serving anyone. 

    I took everything I learnt about systems, data and technology and created my first online business empowering leaders through training, webinars and coaching. Before finally

    accepting my calling to help others escape the outdated 9-5 and create a

    business that works for their life. Leveraging mindset and technology. 

     

    CONTACT DETAILS

    [email protected] 

     

     

     

     

     

     

     

     

     

     

     

     

     

     

     

    15 min
  • Consistency – Building Good Habits Part 2

    Resistance to new habits can mean that we don’t always persevere in trying to change our habits but when you push through the discomfort you can reap the rewards and consistently  build good habits
    Much of how we live our lives is centred around how we talk to ourselves and our thought processes and when you take action and change your mindset you can build the good habits that make a positive difference in your life

    KEY TAKEAWAYS

    • We know that to achieve different results we need to do things differently
    • Our habit brain wants to travel down the existing groove which is why it can be hard to develop new habits
    • When something is new and unfamiliar can feel really hard
    • It's making something that is not conscious, conscious so it can be changed
    • For habits to stick its incremental steps that make the neuro pathways stronger
    • You have to accept that change is uncomfortable but you have to go through the discomfort to reap the benefits from the change you are working on

    BEST MOMENTS
    ‘With small and incremental steps the path is eventually made and becomes part of you and who you are’
    ‘How we talk to ourselves is based on our belief systems’
    ‘We have to unwind and undo to be able to start with a fresh mentality’

    VALUABLE RESOURCES
    Download my FREE guide on how to become a lifestyle entrepreneur
    https://sueparker.io/how-to-start-lifestyle-business-lm
    Visit my website https://sueparker.io
    Be part of my community https://sue.team/
    Follow me on Instagram or TikTok @Iamsueparker

    ABOUT THE HOST
    I’m a successful career mum turned entrepreneur (soon to be author..) and speaker.
    I was one of a few corporate women in tech who was successful to reach a level before hitting my head firmly on the glass ceiling. All while I was constantly having to choose between my kids and my career.  I was burnt out, overwhelmed and unfulfilled.
    I wasn’t living, I was surviving and this outdated corporate career path wasn’t serving anyone.
    I took everything I learnt about systems, data and technology and created my first online business empowering leaders through training, webinars and coaching. Before finally accepting my calling to help others escape the outdated 9-5 and create a business that works for their life. Leveraging mindset and technology. 

    CONTACT DETAILS
    [email protected] 

    20 min
  • 10x 90 - Day Strategy Plan for Side hustlers & entrepreneurs

    Join Sue and hear about getting started on the 10x 90-day challenge strategy plan that will change everything.
    When you focus on what really matters, learn how to 10X your goals and run your own race then you can achieve more and this is the time to do it!  head over to the website, grab the plan and get started

    KEY TAKEAWAYS

    • When you get strategic you can get things done, being a lifestyle entrepreneur is about focusing on the lifestyle you really want
    • 10X goals mean you have to operate in an entirely different way
    • Look at what your goal looks like and be specific about  what you need to do to achieve that goal
    • When you know what your goal is and you are 10Xing it, you figure out what you need to know and what you need to do
    • Being focused is also about eliminating and not doing everything
    • Always be incredibly grateful that you are living in this moment

     BEST MOMENTS
    ‘Am I just trying to share how you can build a lifestyle business and encourage as many people to do it as possible and help them, hell yeah cause that’s the mission’
    ‘You are better off doing one thing 10X than doing everything 2X’
    ‘Reflect and  acknowledge what’s working really well and do more of it’

    VALUABLE RESOURCES
    Download my FREE 10x 90-day plan template
    https://sueparker.io/lm_10x-90day-plan 

    Follow me on Instagram @Iamsueparker

    ABOUT THE HOST
    I’m a successful career mum turned entrepreneur (soon to be author..) and speaker.
    I was one of a few corporate women in tech who was successful to reach a level before hitting my head firmly on the glass ceiling. All while I was constantly having to choose between my kids and my career.  I was burnt out, overwhelmed and unfulfilled.
    I wasn’t living, I was surviving and this outdated corporate career path wasn’t serving anyone.
    I took everything I learnt about systems, data and technology and created my first online business empowering leaders through training, webinars and coaching. Before finally accepting my calling to help others escape the outdated 9-5 and create a business that works for their life. Leveraging mindset and technology. 

    CONTACT DETAILS
    [email protected] 

    36 min
  • Negative to Positive Mindset

    When we let negative automatic thoughts dominate we don’t achieve our goals we feel stressed and we don’t go for the things we really want but it doesn’t have to be this way

    In this episode Sue shares seven habits you can use every day to  change your mindset and push your positive mindset every day

     

    KEY TAKEAWAYS 

    It’s a game changer when you recognise that you can change things and that negativity is a state not who you are

    Your emotional state fluctuates throughout the day and you can do things that help to change your state 

    Positive mindset has a direct correlation with your level of happiness 

    You have to nurture your positive mindset 

    If you appreciate what you already have then what you have appreciates 

    Good quality relationships are vital, affecting your happiness and positivity 

    Endorphins make you feel good, boost them by challenging yourself when you are exercising 

    When you have an idea about your life purpose you lower your internal chatter and have more enthusiasm and joy 

    When you can take a look inside your heart at your inner compass you can make the shift to contentment 

    Purpose is about something higher than yourself

     

    BEST MOMENTS 

    ‘Whatever you are doing create space and time in between tasks’

    ‘If you want to be more positive invest in quality relationships’

    ‘Challenge yourself in your movement and you will naturally become more positive’

     

    VALUABLE RESOURCES

    Download my FREE guide on how to become a lifestyle entrepreneur

    https://sueparker.io/how-to-start-lifestyle-business-lm

     

    Visit my website https://sueparker.io

    Be part of my community https://sue.team/

    Follow me on Instagram or TikTok @Iamsueparker

     

    ABOUT THE HOST

     I’m a successful career mum turned entrepreneur (soon to be author..) and speaker. 

     

    I was one of a few corporate women in tech who was successful to reach a level before hitting my head firmly on the glass ceiling. All while I was constantly having to choose between my kids and my career.  I was burnt out, overwhelmed and unfulfilled.

     

    I wasn’t living, I was surviving and this outdated corporate career path wasn’t serving anyone. 

    I took everything I learnt about systems, data and technology and created my first online business empowering leaders through training, webinars and coaching. Before finally

    accepting my calling to help others escape the outdated 9-5 and create a

    business that works for their life. Leveraging mindset and technology. 

     

    CONTACT DETAILS

    [email protected] 

     

     

     

     

     

     

     

    34 min
  • Creating Time Freedom in Your Life

    Molly Rose Speed is an expert in creating the thing we all want more of - time freedom. Time is a finite resource and we all want to have more of it to bring the freedom we really want in our lives
    Molly is the creator of the Virtual Assistant Academy and the founder and CEO of VA Management and, in this episode, she discusses the role of a VA and how to work out when you need one in your business along with why it’s such a positive move

    KEY TAKEAWAYS

    • My ‘why’ is to help women to not be stuck where they are, to be free to work when they want to
    • Your zone of genius is where you are your best self, doing something that you are really good at
    • You have to trust that there are people out there who can do things better than you
    • Write a list of everything you do in a day and use it to work out what you actually need to do and what can be outsourced
    • When you document the steps of your process you have a training manual for a virtual assistant
    • I surround myself intentionally with those people who go through what I go through and I talk about it
    • In reality, there are a whole tribe of people who are gravitating towards you for a reason and you can teach them something
    • Traits to look for in a virtual assistant are their ability to figure things out

    BEST MOMENTS
    ‘They help you to not drop the ball, you do what you do great and then they are able to do what they do great, doing their magic’
    ‘There’s a way to operate in your zone of genius 80% of the time’
    ‘I realised someone could pay me to do something of value for them’

    RESOURCES FOR THIS EPISODE
    https://virtualassistantmanagement.com/

    VALUABLE RESOURCES
    Download my FREE guide on how to become a lifestyle entrepreneur
    https://sueparker.io/how-to-start-lifestyle-business-lm
    Visit my website https://sueparker.io
    Be part of my community https://sue.team/
    Follow me on Instagram or TikTok @Iamsueparker

    About Molly Rose Speed

    Molly Rose Speed is an expert in creating what everyone wants more of -- time freedom. She is the creator of Virtual Assistant Academy and the Founder of Virtual Assistant Management, which provides trusted VA certification and placement in the online market.

    Molly Rose is an awarded military spouse and solo world traveler who believes in creating a business and a life that allows you to do more of what you love.

    ABOUT THE HOST
    I’m a successful career mum turned entrepreneur (soon to be author..) and speaker.
    I was one of a few corporate women in tech who was successful to reach a level before hitting my head firmly on the glass ceiling. All while I was constantly having to choose between my kids and my career.  I was burnt out, overwhelmed and unfulfilled.
    I wasn’t living, I was surviving and this outdated corporate career path wasn’t serving anyone.
    I took everything I learnt about systems, data and technology and created my first online business empowering leaders through training, webinars and coaching. Before finally accepting my calling to help others escape the outdated 9-5 and create a business that works for their life. Leveraging mindset and technology. 
    CONTACT DETAILS
    [email protected] 

    35 min
  • How to be outrageously Consistent Part One

    Working towards your goals can be really challenging because the end is a long way off but Sue has great advice and practical tips on how you can stay consistent, focused and on track in the journey to meeting your goals and achieving what you want

    From planning a ninety-day challenge through to having the right mindset and honouring the struggle, hear about what really makes a difference in achieving consistency.

    KEY TAKEAWAYS

    • Getting focused on the process and accepting that it’s something you have to go through is key 
    • Something that is habitual is in your subconscious and to make a change you have to bring it to a conscious level so that you can act on it
    • Adopt a new mindset  knowing it will be challenging and stressful and that this is part of learning and growing
    • Honour the struggle and you can move forward successful
    • Talk to yourself with a positive mindset
    • Be super intentional about what you  want to achieve and focus on individual goals over set time periods
    • Visualising your dream will make it part of who you are
    • see episode https://podcasts.apple.com/gb/podcast/use-the-321-rule-for-optimal-sleep-and-well-being/id1664203486?i=1000606377919 

     BEST MOMENTS

    ‘Something being hard to do is going to be something that’s worth it’

    ‘Honouring the struggle is a really good mindset’

    ‘When you realise you are pushing this boulder up a hill and you don’t really want to be it can be enlightening’

    VALUABLE RESOURCES
    Download my FREE guide on how to become a lifestyle entrepreneur
    https://sueparker.io/how-to-start-lifestyle-business-lm
    Visit my website https://sueparker.io
    Be part of my community https://sue.team/
    Follow me on Instagram or TikTok @Iamsueparker

    ABOUT THE HOST

    I’m a successful career mum turned entrepreneur (soon to be author..) and speaker. 

    I was one of a few corporate women in tech who was successful to reach a level before hitting my head firmly on the glass ceiling. All while I was constantly having to choose between my kids and my career.  I was burnt out, overwhelmed and unfulfilled.

    I wasn’t living, I was surviving and this outdated corporate career path wasn’t serving anyone. 

    I took everything I learnt about systems, data and technology and created my first online business empowering leaders through training, webinars and coaching. Before finally

    accepting my calling to help others escape the outdated 9-5 and create a

    business that works for their life. Leveraging mindset and technology. 

    CONTACT DETAILS
    [email protected] 

    26 min

About Founder Freedom

From the publisher's feed

The Founder Freedom podcast, hosted by Sue Parker, an ex-tech leader turned entrepreneur. and Mum of 3.