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Ever wonder what's really happening behind closed doors in the publishing industry?
In this solo episode, Estelle Erasmus pulls back the curtain on the People of Publishing Conference, held on September 17, 2025, and hosted by the Association of American Literary Agents (AALA). Featuring top CEOs, editors, and agents, the event revealed key trends, challenges, and opportunities shaping today's book world.
Estelle shares her firsthand insights—including what publishing leaders are prioritizing, how AI is reshaping the industry, and what authors can do to stand out in an evolving landscape. Whether you're writing your first book or deep in the query trenches, this episode offers invaluable perspective from inside the industry, plus Estelle's Edge—her signature takeaway for writers.
Watch on YouTube: https://youtu.be/SUYC2sDe51k
In this episode:
The big shifts in publishing today [2:25]
Why traditional media appearances don't always sell books [5:05]
How the Anthropic and Meta lawsuits are protecting authors' rights against AI companies using copyrighted work. [6:30]
What foreign publishers are buying right now [7:25]
What agents want in memoir proposals and how "Memoir Plus" and light research threads can elevate your story. [13:10]
AI in publishing: how it's being used for translation, productivity, and why every author should learn to use it responsibly. [14:57]
Estelle's biggest takeaway [16:15]
Connect with AALA/People of Publishing
Website: https://peopleofpublishing.org/
Podcast Episode Mentioned
#35 Flying High with Storyteller Ann Hood
https://estelleserasmus.com/35-flying-high-with-storyteller-ann-hood/
Modern Love Essay Referenced
Negotiating the End of Us by Leslie Blanchard
https://www.nytimes.com/2025/10/10/style/modern-love-negotiating-the-end-of-us.html
Get More from Estelle:Register for a free online, lunchtime, Editor-on-Call NYU event on October 29th: Inside Slate an Unfiltered Conversation with Senior Editor, Rebecca Onion.
https://events.nyu.edu/event/368190-editor-on-call-inside-slate-an-unfiltered.
Sign up for her 6 week Zoom NYU Course: Writing About Your Life Through Memoir, Essays and Articles
https://www.sps.nyu.edu/courses/WRIT1-CE9800-writing-about-your-life-through-memoir-essays-and-articles.html
New Substack post: Why Every Memoir Needs the "Echo Effect". https://estelleserasmus.substack.com/p/why-every-memoir-needs-the-echo-effect
🎤 TEDx Talk: How to Get Noticed in Your Writing and Beyond Estelle blends personal storytelling with actionable strategies for standing out—starting with a chaotic moment involving Thomas the Tank Engine. 📺 Watch, comment, and share
📬 Newsletter + FREE Pitching Guide Find out more about this episode and get Estelle's free pitching guide when you sign up for her newsletter: https://estelleserasmus.com/podcast
About Estelle:
Estelle Erasmus is an award-winning journalist, author of Writing That Gets Noticed (named a "Best Book for Writers" by Poets & Writers), and host of Freelance Writing Direct—2025 Podcast of the Year (Education), American Writing Awards. A Contributing Editor for Writer's Digest and adjunct professor at NYU, her work has appeared in The New York Times, The Washington Post, WIRED, PBS/Next Avenue, The Independent, and AARP: The Magazine. She's served as editor-in-chief of five national magazines.
Explore More:📘 Writing That Gets Noticed – Buy the book | Audiobook
📰 Subscribe on Substack: https://estelleserasmus.substack.com Latest posts: "Why Every Memoir Needs the "Echo Effect". When Writers Are the Ones Blocking the Page: 6 Ways to Move Forward (and An Offer); "How to Get Published in Cosmopolitan or Seventeen"
🎧 More episodes: Freelance Writing Direct Podcast
Read Estelle's latest article How to Use the Internet to Become Your Own Private Investigator (Next Avenue/PBS)
Follow Estelle:
Instagram: @EstelleSErasmus
TikTok: @EstelleSErasmus
Twitter: @EstelleSErasmus
BlueSky: @estelleserasmus.bsky.social
Can nonfiction writers reinvent themselves as novelists? NIksen author Olga Mecking proves it's possible—with a new series that blends Dutch folklore, female power, and the freedom of self-publishing.
Estelle Erasmus is joined by Olga Mecking, a writer, journalist and occasional translator. Originally from Poland, she now lives with her German husband and three multilingual children in the Netherlands. She has written for The New York Times, The Washington Post, The Atlantic, The Guardian and the BBC, among others. The US edition of her book, NIKSEN. EMBRACING THE DUTCH ART OF DOING NOTHING was published in 2021 by Houghton Mifflin Harcourt. NIKSEN has also appeared in 14 languages and several countries around the world. When not writing or thinking about writing, Olga can be found reading books, drinking tea, and doing nothing.
In this episode:
Defining Paranormal Women's Fiction and why midlife heroines matter. [2:20]
World-building from reality (the Netherlands) + clear rules of magic. [5:43]
Designing a series to avoid continuity traps (time jumps = sanity). [7:42]
The self-pub learning curve: covers, formatting, and launch pacing. [10:10]
A scene-by-scene method: every scene has an event → reaction → decision that drives the next scene. [16:17]
Watch on YouTube: https://youtu.be/zX83GnRBR-Y
Connect with Olga:
Substack: https://substack.com/@olgamecking?utm_source=user-menu
Instagram: https://instagram.com/olgamecking
Get More from Estelle:Webinar
Register for a free online Editor-on-Call NYU event on October 29th: Inside Slate an Unfiltered Conversation with Senior Editor, Rebecca Onion.https://events.nyu.edu/event/368190-editor-on-call-inside-slate-an-unfiltered.
New Substack post: Why Every Memoir Needs the "Echo Effect". https://estelleserasmus.substack.com/p/why-every-memoir-needs-the-echo-effect
🎤 TEDx Talk: How to Get Noticed in Your Writing and Beyond Estelle blends personal storytelling with actionable strategies for standing out—starting with a chaotic moment involving Thomas the Tank Engine. 📺 Watch, comment, and share
📬 Newsletter + FREE Pitching Guide Find out more about this episode and get Estelle's free pitching guide when you sign up for her newsletter: https://estelleserasmus.com/podcast
About Estelle:
Estelle Erasmus is an award-winning journalist, author of Writing That Gets Noticed (named a "Best Book for Writers" by Poets & Writers), and host of Freelance Writing Direct—2025 Podcast of the Year (Education), American Writing Awards. A Contributing Editor for Writer's Digest and adjunct professor at NYU, her work has appeared in The New York Times, The Washington Post, WIRED, PBS/Next Avenue, The Independent, and AARP: The Magazine. She's served as editor-in-chief of five national magazines.
Explore More:📘 Writing That Gets Noticed – Buy the book | Audiobook
📰 Subscribe on Substack: https://estelleserasmus.substack.com Latest posts: "Why Every Memoir Needs the "Echo Effect". When Writers Are the Ones Blocking the Page: 6 Ways to Move Forward (and An Offer); "How to Get Published in Cosmopolitan or Seventeen"
🎧 More episodes: Freelance Writing Direct Podcast
Read Estelle's latest article How to Use the Internet to Become Your Own Private Investigator (Next Avenue/PBS)
Follow Estelle:
Instagram: @EstelleSErasmus
TikTok: @EstelleSErasmus
Twitter: @EstelleSErasmus
BlueSky: @estelleserasmus.bsky.social
What if the truest story of your life lives in a single image, like a photo-booth strip, a tarnished bracelet, a goldfish bowl?
In this episode of Freelance Writing Direct, Estelle Erasmus talks with award-winning author Sue William Silverman about her new collection, Selected Misdemeanors: Essays at the Mercy of the Reader. We unpack how flash nonfiction works, why metaphor is your most powerful craft tool, and how to braid the "unaware" and "aware" voices to create resonance—fast.
Sue William Silverman is an award-winning author of nine works of nonfiction and poetry. Her new book, Selected Misdemeanors: Essays at the Mercy of the Reader, is a collection of flash essays. Her book on the craft of writing, Acetylene Torch Songs: Writing True Stories to Ignite the Soul, won the 2024 IPPY Silver Award. Her memoir-in-essays collection, How to Survive Death and Other Inconveniences, won the gold star in Foreword Reviews INDIE Book of the Year Award and the Clara Johnson Award for Women's Literature. Other works include Love Sick: One Woman's Journey through Sexual Addiction, made into a Lifetime TV movie; Because I Remember Terror, Father, I Remember You, which won the AWP Award; The Pat Boone Fan Club: My Life as a White Anglo-Saxon Jew; and Fearless Confessions: A Writer's Guide to Memoir. She's co-chair of the MFA in Writing program at Vermont College of Fine Arts. Her media appearances include The View, Anderson Cooper-360, and PBS Books.
Watch on YouTube
https://www.youtube.com/watch?v=x0SKyHhR98k
Connect with Sue:
Website: https://www.suewilliamsilverman.com
Facebook: https://www.facebook.com/SueWilliamSilverman
Instagram: https://www.instagram.com/suewilliamsilverman/
Get More from Estelle:
Webinar: Sign up for Estelle's webinar on October 9th in collaboration with Writer's Digest
Mapping Your Memoir: How to Find the Heart and Shape of Your Story
https://writersdigestuniversity.mykajabi.com/mapping-your-memoir
Register for a free online Editor-on-Call NYU event on October 29th: Inside Slate an Unfiltered Conversation with Senior Editor, Rebecca Onion.https://events.nyu.edu/event/368190-editor-on-call-inside-slate-an-unfiltered.
New Substack post: Why Every Memoir Needs the "Echo Effect". https://estelleserasmus.substack.com/p/why-every-memoir-needs-the-echo-effect
🎤 TEDx Talk: How to Get Noticed in Your Writing and Beyond Estelle blends personal storytelling with actionable strategies for standing out—starting with a chaotic moment involving Thomas the Tank Engine. 📺 Watch, comment, and share
📬 Newsletter + FREE Pitching Guide Find out more about this episode and get Estelle's free pitching guide when you sign up for her newsletter: https://estelleserasmus.com/podcast
About Estelle:
Estelle Erasmus is an award-winning journalist, author of Writing That Gets Noticed (named a "Best Book for Writers" by Poets & Writers), and host of Freelance Writing Direct—2025 Podcast of the Year (Education), American Writing Awards. A Contributing Editor for Writer's Digest and adjunct professor at NYU, her work has appeared in The New York Times, The Washington Post, WIRED, PBS/Next Avenue, The Independent, and AARP: The Magazine. She's served as editor-in-chief of five national magazines.
Explore More:📘 Writing That Gets Noticed – Buy the book | Audiobook
📰 Subscribe on Substack: https://estelleserasmus.substack.com Latest posts: "Why Every Memoir Needs the "Echo Effect". When Writers Are the Ones Blocking the Page: 6 Ways to Move Forward (and An Offer); "How to Get Published in Cosmopolitan or Seventeen"
🎧 More episodes: Freelance Writing Direct Podcast
Read Estelle's latest article How to Use the Internet to Become Your Own Private Investigator (Next Avenue/PBS)
Follow Estelle:
Instagram: @EstelleSErasmus
TikTok: @EstelleSErasmus
Twitter: @EstelleSErasmus
BlueSky: @estelleserasmus.bsky.social
What if the story of your life wasn't told chronologically, but mapped through your very body—your heart, your hands, even your nose?
That's exactly what Nina B. Lichtenstein does in her new memoir-in-essays, Body: My Life in Parts(Vine Leaves Press, 2025). By using sixteen body parts as the framework for memory, metaphor, and meaning, Nina shows how our physical selves carry the imprints of identity, history, and transformation. In their chat, Estelle Erasmus explores with Nina how writing through the body can unlock surprising entry points to story, empathy, and connection.
Nina is a native of Oslo, Norway, now living in Maine. She holds a PhD in French literature from UCONN, an MFA in Creative Writing from the University of Southern Maine, and is a "recovering academic." Her writing has appeared in Tablet Magazine, Kveller, Brevity Blog, Lilith Magazine, The Washington Post, HuffPost, and AARP, among other places. She is known for her popular blog The Viking Jewess (since 2014). Her work has been anthologized and her book, Sephardic Women's Voices: Out of North Africa was published in 2017. Nina is the founder and director of Maine Writers Studio and co-founder/co-editor of In a Flash Literary Magazine. She has three grown Viking Jew sons, all over 6'4" tall with the middle names Thor, Balder, and Odin.
In this episode:
How focusing on body parts can open doors to memory and metaphor [3:25]
How structure can emerge organically when working in essays [8:10]
Why she chose to add prompts at the end of her book as an act of generosity [12:46]
Why senses—especially smell and music—are powerful entry points for memoir [14:44]
The importance of empathy when writing about people in your life [16:56]
Watch on YouTube: https://youtu.be/scMn7hgr9zw
Connect with Nina:
Website: https://www.ninalichtenstein.com/
Learn more about Maine Writers Studio: https://www.mainewritersstudio.com/
In A Flash Literary Magazine https://inaflashlitmag.substack.com/
Nina's Substack: https://ninablichtenstein.substack.com/?utm_source=substack&utm_medium=web&utm_campaign=substack_profile
On Being Jewish Now Substack: Kol Nidre in a New Key
https://onbeingjewishnow.substack.com/p/kol-nidre-in-a-new-key
Connect with Estelle:
Get More from Estelle:
Webinar: Sign up for Estelle's webinar on October 9th in collaboration with Writer's Digest
Mapping Your Memoir: How to Find the Heart and Shape of Your Story
https://writersdigestuniversity.mykajabi.com/mapping-your-memoir
Register for a free online Editor-on-Call NYU event on October 29th: Inside Slate an Unfiltered Conversation with Senior Editor, Rebecca Onion.https://events.nyu.edu/event/368190-editor-on-call-inside-slate-an-unfiltered.
New Substack post: Why Every Memoir Needs the "Echo Effect". https://estelleserasmus.substack.com/p/why-every-memoir-needs-the-echo-effect
🎤 TEDx Talk: How to Get Noticed in Your Writing and Beyond Estelle blends personal storytelling with actionable strategies for standing out—starting with a chaotic moment involving Thomas the Tank Engine. 📺 Watch, comment, and share
📬 Newsletter + FREE Pitching Guide Find out more about this episode and get Estelle's free pitching guide when you sign up for her newsletter: https://estelleserasmus.com/podcast
About Estelle:
Estelle Erasmus is an award-winning journalist, author of Writing That Gets Noticed (named a "Best Book for Writers" by Poets & Writers), and host of Freelance Writing Direct—2025 Podcast of the Year (Education), American Writing Awards. A Contributing Editor for Writer's Digest and adjunct professor at NYU, her work has appeared in The New York Times, The Washington Post, WIRED, PBS/Next Avenue, The Independent, and AARP: The Magazine. She's served as editor-in-chief of five national magazines.
Explore More:📘 Writing That Gets Noticed – Buy the book | Audiobook
📰 Subscribe on Substack: https://estelleserasmus.substack.com Latest posts: "Why Every Memoir Needs the "Echo Effect". When Writers Are the Ones Blocking the Page: 6 Ways to Move Forward (and An Offer); "How to Get Published in Cosmopolitan or Seventeen"
🎧 More episodes: Freelance Writing Direct Podcast
Read Estelle's latest article How to Use the Internet to Become Your Own Private Investigator (Next Avenue/PBS)
Follow Estelle:
Instagram: @EstelleSErasmus
TikTok: @EstelleSErasmus
Twitter: @EstelleSErasmus
BlueSky: @estelleserasmus.bsky.social
What does it mean to be fetishized—and how do you turn that gaze back on the culture that created it? Estelle Erasmus chats with Kaila Yu, a freelance writer whose work has appeared in The Los Angeles Times, Rolling Stone, The New York Times, Business Insider, Condé Nast Traveler, and more. Before turning to journalism, Kaila was a model and the lead singer of the all-Asian American female rock band Nylon Pink. Her debut memoir, Fetishized: A Reckoning with Yellow Fever, Feminism, and Beauty (Crown Publishing, Penguin Random House), braids cultural critique with personal narrative to examine identity, representation, and the male gaze.
In this episode:
Watch on YouTube: https://youtu.be/4hAi3MN_Png
Order her book on Estelle's Bookshop
https://bookshop.org/p/books/fetishized-a-reckoning-with-yellow-fever-feminism-and-beauty-kaila-yu/212b9185f28e897d?aid=98827&ean=9780593728017&listref=authors-who-have-appeared-on-freelance-writing-direct&next=t
Connect with Kaila
Website: https://KailaYu.com
Instagram: https://instagram.com/KailaYu
Get More from Estelle:
Webinars:
New Essay:
Read my latest essay on Another Jane Pratt Thing. It Happened to Me: I Deliberately Ruined My Nasty Co-Worker's Wedding Video.
I loved telling my story all these years later. And don't miss the episode with Jane #155, where we dished all about Sassy, XoJane and more.
TEDx Talk: How to Get Noticed in Your Writing and Beyond In my talk I blend personal storytelling with actionable strategies for standing out—starting with a chaotic moment involving Thomas the Tank Engine. Watch, comment, and share
Explore More:Estelle Erasmus sits down with Sam Hiyate, President and CEO of The Rights Factory, a global literary agency that has represented hundreds of titles across genres, including multiple bestsellers like This One Summer by Jillian and Mariko Tamaki, Healthy AF by Oonagh Duncan, and More by Molly Rodin Winter.
In this episode:
The trends shaping today's book market, including the rise of speculative elements in literary and commercial fiction [2:45]
How "Hollywood memoirs" and screen-ready stories are attracting publishers [5:31]
Why themes of escapism, hope, and redemption resonate with readers in turbulent times [6:05]
The changing role of editors and the increased need for outside editing before submission [10:33]
The realities of pitching agents—what to prepare, how to stand out, and why most pitches get a "no" [12:36]
How social media, BookTok, TED Talks, and even backlist titles can drive publishing and film/TV deals [26:05]
Why career-building authorship is more valuable than a one-hit wonder—and how agents nurture long-term writer relationships [29:10]
Watch on YouTube: https://youtu.be/DwvdwFu3Ipw
Episode Mentioned
#148 How to Hook Readers by Planting Curiosity Seeds in Interactive Novels with Bianca Marais
https://estelleserasmus.com/148-how-to-hook-readers-by-planting-curiosity-seeds-in-interactive-novels-with-bianca-marais/
About Sam Hiyate
SAM HIYATE is keen to discover new voices and help writers prepare their works for market, and to help them build lasting careers. In the past two decades with THE RIGHTS FACTORY his hundreds of book deals have resulted in several bestsellers such as MORE, the memoir by Molly Roden Winter, THIS ONE SUMMER, the graphic novel by Jillian and Mariko Tamaki, non-fiction such as HEALTHY AF (DITCH THE DIET) by Oonagh Duncan and THE MYTH of CAPITALISM by Jonathan Tepper and Denise Hearn, and fiction such as GIRLS IN WHITE DRESSES by Jennifer Close and THE ADULT by Bronwyn Fischer.
Connect with Sam
Website: https://www.therightsfactory.com
Get More from Estelle:Webinar: Sign up for Estelle's webinar on October 9th in collaboration with Writer's Digest: Mapping Your Memoir: How to Find the Heart and Shape of Your Story
https://writersdigestuniversity.mykajabi.com/mapping-your-memoir
🎤 TEDx Talk: How to Get Noticed in Your Writing and Beyond Estelle blends personal storytelling with actionable strategies for standing out—starting with a chaotic moment involving Thomas the Tank Engine. 📺 Watch, comment, and share
📬 Newsletter + FREE Pitching Guide Find out more about this episode and get Estelle's free pitching guide when you sign up for her newsletter: https://estelleserasmus.com/podcast
About Estelle:
Estelle Erasmus is an award-winning journalist, author of Writing That Gets Noticed (named a "Best Book for Writers" by Poets & Writers), and host of Freelance Writing Direct—2025 Podcast of the Year (Education), American Writing Awards. A Contributing Editor for Writer's Digest and adjunct professor at NYU, her work has appeared in The New York Times, The Washington Post, WIRED, PBS/Next Avenue, The Independent, and AARP: The Magazine. She's served as editor-in-chief of five national magazines.
Explore More:📘 Writing That Gets Noticed – Buy the book | Audiobook
📰 Subscribe on Substack: https://estelleserasmus.substack.com Latest posts: "When Writers Are the Ones Blocking the Page: 6 Ways to Move Forward (and An Offer)" and "How to Get Published in Cosmopolitan or Seventeen"
🎧 More episodes: Freelance Writing Direct Podcast
Read Estelle's latest article How to Use the Internet to Become Your Own Private Investigator (Next Avenue/PBS)
Follow Estelle:
Instagram: @EstelleSErasmus
TikTok: @EstelleSErasmus
Twitter: @EstelleSErasmus
BlueSky: @estelleserasmus.bsky.social
Estelle Erasmus is joined by editor Sari Botton, a memoirist featured in Poets & Writers' "5 Over 50." In this episode, Sari shares why the most powerful memoirs often illuminate the ordinary, how she found the right container to structure her story, and the lessons she's learned about balancing honesty with protecting others on the page. She also discusses the challenges of people-pleasing, the persistence of "mean girls" into adulthood, and how she built a thriving editorial life through her Substack publications, Oldster, Memoir Land, and Adventures in Journalism.
Sari Botton's memoir in essays, And You May Find Yourself...Confessions of a Late-Blooming Gen-X Weirdo, was chosen by Poets & Writers magazine for the 2022 edition of its annual "5 Over 50" feature. For five years, she was the Essays Editor at Longreads. She edited the bestselling anthologies Goodbye to All That: Writers on Loving and Leaving New York and Never Can Say Goodbye: Writers on Their Unshakable Love for New York. She publishes Oldster Magazine, Memoir Land, and Adventures in Journalism.
In this episode:
Why strong memoirs focus on the universal, not just the extraordinary [3:00]
How to find the catalytic moment that gives your story shape [5:10]
The importance of writing a fearless "vomit draft" before refining [20:18]
Strategies for ethically blurring identities while keeping emotional truth [23:39]
How to turn editorial skills into sustainable platforms and community-building [32:41]
Watch on YouTube: https://youtu.be/tvQahdqPctE
Related Episode:
#143 What We Don't Talk About: Family, Loss, Love, and the Art of Editing Anthologies with Michele Filgate
https://estelleserasmus.com/143-what-we-dont-talk-about-family-loss-love-and-the-art-of-editing-anthologies/
Connect with Sari
Instagram: http://instagram.com/saribotton
Bluesky: https://bsky.app/profile/saribotton.bsky.social
Facebook:https://www.facebook.com/sari.botton/
Substack: https://substack.com/@saribotton
Website: http://saribotton.com
Get More from Estelle:Webinars: Sign up for Estelle's webinar on October 9th in collaboration with Writer's Digest
Mapping Your Memoir: How to Find the Heart and Shape of Your Story
https://writersdigestuniversity.mykajabi.com/mapping-your-memoir
Sign up for Estelle's free online Editor-on-call NYU event on October 29th Inside Slate: An Unfiltered Conversation with Senior Editor, Rebecca Onion.
Register here: https://events.nyu.edu/event/368190-editor-on-call-inside-slate-an-unfiltered
🎤 TEDx Talk: How to Get Noticed in Your Writing and Beyond Estelle blends personal storytelling with actionable strategies for standing out—starting with a chaotic moment involving Thomas the Tank Engine. 📺 Watch, comment, and share
📬 Newsletter + FREE Pitching Guide Find out more about this episode and get Estelle's free pitching guide when you sign up for her newsletter: https://estelleserasmus.com/podcast
About Estelle:
Estelle Erasmus is an award-winning journalist, author of Writing That Gets Noticed (named a "Best Book for Writers" by Poets & Writers), and host of Freelance Writing Direct—2025 Podcast of the Year (Education), American Writing Awards. A Contributing Editor for Writer's Digest and adjunct professor at NYU, her work has appeared in The New York Times, The Washington Post, WIRED, PBS/Next Avenue, The Independent, and AARP: The Magazine. She's served as editor-in-chief of five national magazines.
Explore More:📘 Writing That Gets Noticed – Buy the book | Audiobook
📰 Subscribe on Substack: https://estelleserasmus.substack.com Latest posts: "When Writers Are the Ones Blocking the Page: 6 Ways to Move Forward (and An Offer); Stop Counting Your Words. Start Shaping Your Story" and "How to Get Published in Cosmopolitan or Seventeen"
🎧 More episodes: Freelance Writing Direct Podcast
Read Estelle's latest article How to Use the Internet to Become Your Own Private Investigator (Next Avenue/PBS)
Follow Estelle:
Instagram: @EstelleSErasmus
TikTok: @EstelleSErasmus
Twitter: @EstelleSErasmus
BlueSky: @estelleserasmus.bsky.social
Estelle Erasmus sits down with legendary editor and publishing pioneer Jane Pratt, the founder of Sassy, Jane, and XOJane, and now the voice behind the hit Substack Another Jane Pratt Thing.
Jane has built a career on breaking rules, centering women's voices, and creating space for personal, confessional storytelling long before it was mainstream. From her groundbreaking "It Happened to Me" column to her current Substack community, Jane has always put authenticity and conversation at the heart of her work.
In this episode:
How Jane started Sassy and why it resonated with an entire generation [5:47]
How she builds community by jumping into the comments and encouraging readers to turn feedback into full stories [5:06]
The challenges she faced publishing taboo topics like abortion, birth control, and sexuality in teen magazines [7:48]
The evolution from print to online media to Substack and why Substack feels like the most authentic home for her writing yet [13:02]
Her new Controversial Books Only Book Club and what makes it so different [29:50]
Watch on YouTube: https://youtu.be/kydZntdbJhw
Connect with Jane:
Another Jane Pratt Thing: https://www.anotherjaneprattthing.com
Instagram: https://www.instagram.com/janepratt/
Substack: https://substack.com/@janebutthathandleistaken
Threads: https://www.threads.com/@janepratt
Get More from Estelle:
Webinar: Sign up for Estelle's webinar on October 9th in collaboration with Writer's Digest
Mapping Your Memoir: How to Find the Heart and Shape of Your Story
https://writersdigestuniversity.mykajabi.com/mapping-your-memoir
🎤 TEDx Talk: How to Get Noticed in Your Writing and Beyond Estelle blends personal storytelling with actionable strategies for standing out—starting with a chaotic moment involving Thomas the Tank Engine. 📺 Watch, comment, and share
📬 Newsletter + FREE Pitching Guide Find out more about this episode and get Estelle's free pitching guide when you sign up for her newsletter: https://estelleserasmus.com/podcast
About Estelle:
Estelle Erasmus is an award-winning journalist, author of Writing That Gets Noticed (named a "Best Book for Writers" by Poets & Writers), and host of Freelance Writing Direct—2025 Podcast of the Year (Education), American Writing Awards. A Contributing Editor for Writer's Digest and adjunct professor at NYU, her work has appeared in The New York Times, The Washington Post, WIRED, PBS/Next Avenue, The Independent, and AARP: The Magazine. She's served as editor-in-chief of five national magazines.
Explore More:📘 Writing That Gets Noticed – Buy the book | Audiobook
📰 Subscribe on Substack: https://estelleserasmus.substack.com Latest posts: "When Writers Are the Ones Blocking the Page: 6 Ways to Move Forward (and An Offer); Stop Counting Your Words. Start Shaping Your Story" and "How to Get Published in Cosmopolitan or Seventeen"
🎧 More episodes: Freelance Writing Direct Podcast
Read Estelle's latest article How to Use the Internet to Become Your Own Private Investigator (Next Avenue/PBS)
Follow Estelle:
Instagram: @EstelleSErasmus
TikTok: @EstelleSErasmus
Twitter: @EstelleSErasmus
BlueSky: @estelleserasmus.bsky.social
Estelle Erasmus talks with author and memoir coach Wendy Dale, creator of The Memoir Engineering System. Wendy shares her practical, seven-step approach to structuring memoirs so writers can skip trial-and-error and finish their books with confidence.
Wendy Dale is the founder of Memoir Writing for Geniuses and has spent 15 years developing a method that helps writers build their memoirs from the ground up without structural errors. She coaches both newbies and professionals, drawing on her own experience as the author of the memoir Avoiding Prison and Other Noble Vacation Goals (Three Rivers Press/Penguin Random House), and The Memoir Engineering System.
In this episode, we discuss:
Why memoir structure matters more than prose alone [3:06]
The difference between remembering your life vs. creating plot [8:17]
How to craft scenes that pull readers in (and avoid generic writing) [11:13]
The surprising truth about universality in memoir [15:50]
The role of transitions in connecting life stories [18:31]
Why subjective writing is the key to emotional resonance [24:34]
How to manage (and not get lost in) piles of existing material [26:50]
Related Episode
#131 Bonny Reichert
https://estelleserasmus.com/131-the-flavor-of-trauma-a-food-memoir-wrapped-around-a-family-story/
Watch on YouTube: https://youtu.be/68mj_phSlwM
Connect with Wendy Dale
Website: https://www.geniusmemoirwriting.com
Reality Show Website: https://www.writeorflightshow.com/
LinkedIn: https://www.linkedin.com/in/writerwendydale
Facebook: https://www.facebook.com/groups/memoirwritingforgeniuses
YouTube: https://www.youtube.com/@memoirwritingforgeniuses
Connect with Estelle:
Get More from Estelle:
Webinar: Sign up for Estelle's webinar on October 9th in collaboration with Writer's Digest
Mapping Your Memoir: How to Find the Heart and Shape of Your Story
https://writersdigestuniversity.mykajabi.com/mapping-your-memoir
🎤 TEDx Talk: How to Get Noticed in Your Writing and Beyond Estelle blends personal storytelling with actionable strategies for standing out—starting with a chaotic moment involving Thomas the Tank Engine. 📺 Watch, comment, and share
📬 Newsletter + FREE Pitching Guide Find out more about this episode and get Estelle's free pitching guide when you sign up for her newsletter: https://estelleserasmus.com/podcast
About Estelle:
Estelle Erasmus is an award-winning journalist, author of Writing That Gets Noticed (named a "Best Book for Writers" by Poets & Writers), and host of Freelance Writing Direct—2025 Podcast of the Year (Education), American Writing Awards. A Contributing Editor for Writer's Digest and adjunct professor at NYU, her work has appeared in The New York Times, The Washington Post, WIRED, PBS/Next Avenue, The Independent, and AARP: The Magazine. She's served as editor-in-chief of five national magazines.
Explore More:📘 Writing That Gets Noticed – Buy the book | Audiobook
📰 Subscribe on Substack: https://estelleserasmus.substack.com Latest posts: "When Writers Are the Ones Blocking the Page: 6 Ways to Move Forward (and An Offer); Stop Counting Your Words. Start Shaping Your Story" and "How to Get Published in Cosmopolitan or Seventeen"
🎧 More episodes: Freelance Writing Direct Podcast
Read Estelle's latest article How to Use the Internet to Become Your Own Private Investigator (Next Avenue/PBS)
Follow Estelle:
Instagram: @EstelleSErasmus
TikTok: @EstelleSErasmus
Twitter: @EstelleSErasmus
BlueSky: @estelleserasmus.bsky.social
Estelle Erasmus shares strategies on how to breathe new life into the work you've already created. She draws from her 30+ years in publishing to reveal practical, creative ways to transform past essays, blog posts, journal entries, or even pieces from defunct websites into fresh, publishable work.
In this episode:
Turn older writing into micro memoirs, flash fiction, or service journalism [1:25]
Rework rejected pitches into timely articles or essays [6:15]
Pitch local and regional outlets for new publishing opportunities [8:20]
Use past material for TEDx talks, profiles, and reported pieces [8:57]
Leverage platforms like Substack, Medium, and literary journals to grow your audience [15:35]
Watch on YouTube: https://youtu.be/lGAg07y-GMo
Related Episodes and Articles
Episodes
#139 How to Submit Your Writing to Literary Magazines and Get Published
https://estelleserasmus.com/139-how-to-submit-your-writing-to-literary-magazines-and-get-published/
#88 The Founder of HARO, Launches SOS—Source of Sources
https://estelleserasmus.com/88-the-founder-of-haro-peter-shankman-a-hero-to-journalists-on-deadline-launches-source-of-sources/
#18 Repurposing Writing Through Reprints
https://podcasts.apple.com/us/podcast/freelance-writing-direct-with-estelle-conversations/id1647429472?i=1000596773834
Articles
When Writers Are the Ones Blocking the Page: 6 Ways to Move Forward (And An Offer)
https://estelleserasmus.substack.com/p/when-writers-are-the-ones-blocking
If You are Thinking of Doing an Audiobook
https://estelleserasmus.substack.com/p/if-you-are-thinking-of-doing-an-audiobook
Audiobook and sample for Writing That Gets Noticed
Order and listen here
https://www.audiobooks.com/promotions/promotedBook/786773/writing-that-gets-noticed-find-your-voice-become-a-better-storyteller-get-published?refId=207903
Connect with Estelle:
Get More from Estelle:
Webinar: Sign up for Estelle's webinar on October 9th in collaboration with Writer's Digest
Mapping Your Memoir: How to Find the Heart and Shape of Your Story
https://writersdigestuniversity.mykajabi.com/mapping-your-memoir
🎤 TEDx Talk: How to Get Noticed in Your Writing and Beyond Estelle blends personal storytelling with actionable strategies for standing out—starting with a chaotic moment involving Thomas the Tank Engine. 📺 Watch, comment, and share
📬 Newsletter + FREE Pitching Guide Find out more about this episode and get Estelle's free pitching guide when you sign up for her newsletter: https://estelleserasmus.com/podcast
About Estelle:
Estelle Erasmus is an award-winning journalist, author of Writing That Gets Noticed (named a "Best Book for Writers" by Poets & Writers), and host of Freelance Writing Direct—2025 Podcast of the Year (Education), American Writing Awards. A Contributing Editor for Writer's Digest and adjunct professor at NYU, her work has appeared in The New York Times, The Washington Post, WIRED, PBS/Next Avenue, The Independent, and AARP: The Magazine. She's served as editor-in-chief of five national magazines.
Explore More:📘 Writing That Gets Noticed – Buy the book | Audiobook
📰 Subscribe on Substack: https://estelleserasmus.substack.com Latest posts: "When Writers Are the Ones Blocking the Page: 6 Ways to Move Forward (and An Offer); Stop Counting Your Words. Start Shaping Your Story" and "How to Get Published in Cosmopolitan or Seventeen"
🎧 More episodes: Freelance Writing Direct Podcast
Read Estelle's latest article How to Use the Internet to Become Your Own Private Investigator (Next Avenue/PBS)
Follow Estelle:
Instagram: @EstelleSErasmus
TikTok: @EstelleSErasmus
Twitter: @EstelleSErasmus
BlueSky: @estelleserasmus.bsky.social
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