The Leaders Lab

From Architect to CEO: My 21-Year Entrepreneur Journey with Jarrod Lopiccolo


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Jarrod Lopiccolo is a leader in creative digital performance marketing with a background in architecture. With his wife Season as co-founder, Jarrod has led Noble Studios as CEO, building it from the ground up and collaborating with top global brands such as Adobe, Google, and the Islands of Tahiti. Their visionary leadership has earned the agency accolades like the AdAge “Best Places to Work - 2024” and Inc “2023 Best in Business - Advertising” awards.

Jarrod's passion for exploring new technologies is contagious, and he brings that energy and excitement to every conversation, showing how innovations like AI, sustainability and personalisation are reshaping digital marketing and driving unprecedented results. Jarrod's leadership expertise and entrepreneurial experience make him a highly sought-after speaker. His unique blend of enthusiastic creativity, technical know-how, and leadership experience makes him the perfect guest for podcasts looking for B2B thought leaders, especially one with marketing chops and extensive experience in travel and tourism. Jarrod offers valuable insights and actionable advice to those aiming to improve their leadership skills or scale their business.


Join Jarrod’s 21-year journey of entrepreneurship, innovation, and leadership. From young architect to global agency founder, he shares insights on AI, marketing, and company culture. A must-watch for entrepreneurs and leaders seeking inspiration!

CHAPTERS:
00:00 - Intro
02:05 - Starting a Business: Key Steps
05:25 - Early Years of Business: Challenges & Growth
08:10 - The Impact of AI on Your Business
08:58 - How AI is Changing the Marketing Industry
13:03 - Opening an Office in England: Expansion Strategies
16:33 - The Tough Stuff of Growing a Business
20:51 - Shedding That Skin: Adapting to Change
21:50 - EOS: Entrepreneurial Operating System Explained
23:50 - KPIs and Scoreboards: Measuring Success
27:35 - Creating a Path for Employees to Succeed
32:03 - The Honeymoon Phase of a Relationship
35:33 - What’s Next for You: Future Plans
38:48 - Closing

https://www.linkedin.com/in/jarrodlopiccolo/
https://noblestudios.com/contact-us/utm_source=linkedin&utm_medium=social&utm_campaign=influent_collaboration&utm_content=jarrods_profile

ABOUT OUR HOST:
Ken Eslick is an Entrepreneur, Author, Podcaster, Tony Robbins Trainer, Life Coach, Husband of 35+ Years, and Grandfather. Ken currently spends his time as the President & Founder of The Leaders Lab where he and his team focus on Leadership Talent Acquisition. They get founders the next level C-Suite Leaders they need to go from being an Inc. Magazine 5000 fastest growing company to $100,000,000 + in revenue.
You can learn more about Ken and his team at
theleaderslab.co


Listen to more episodes on Mission Matters:
https://missionmatters.com/author/ken-eslick/

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The Leaders LabBy Ken Eslick

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