In this episode of the SaaS Revolution Show our host Alex Theuma is joined by Veronika Riederle, Co-Founder and CEO at Demodesk, to talk to us about Demodesk's pre-seed to series A journey and how they raised VC through to $1M ARR.

Veronika shares:

- Why she and Alex (co-founder) founded Demodesk together

- Why they chose to raise capital instead of bootstrap

- The one big thing to avoid when fundraising

- Advice she’d give her 2018 self when Demodesk started

- Her favourite thing about SaaStock ⚡️

And more! 

 

 

Check out the other ways SaaStock is helping SaaS founders move their

business forward: 

🇮🇪 SaaStock Europe: 14-15 October 2025 | Dublin, Ireland

Book you tickets: https://saastock-europe.com/tickets/

🇺🇸 SaaStock USA 2025: April 2026 | Austin, Texas

Join the waitlist: https://saastock-usa.com/

🤝 SaaStock Founder Membership: A private members group of B2B SaaS

founders between $100K - $10M ARR who are committed to growth and

helping others (https://www.saastock.com/founder-membership/)

🌎 SaaStock Local: Monthly meet-ups in cities all around the world,

bringing together SaaS enthusiasts and experts to discuss the most

pressing topics in SaaS (https://local.saastock.com/home)