The Revenue Formula

From seats to outcomes: How AI is changing pricing (with Kyle Poyar)


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Because of AI, pricing models are changing fast - and they're not just disruptive to incumbents, but also to how teams operate.

With Kyle Poyar, we discuss new pricing models focused on outcomes and units of work - and what ramifications they come with.

  • (00:00) - Introduction
  • (03:19) - The Evolution of SaaS Pricing
  • (06:04) - How AI is changing pricing
  • (09:31) - Challenges and Strategies in AI Pricing
  • (27:01) - Challenges for incumbents
  • (36:31) - It comes down to the CEO
  • (40:24) - Hybrid pricing
  • (42:18) - 2025 Predictions

  • Check out Kyle's article on the new pricing models here.

    This episode is brought to you by by Fullcast, the only AI-powered platform that streamlines your entire sales lifecycle — from plan to pay. With modules like territory and quota management, routing, and capacity planning, Fullcast adapts to your unique needs — whether you need one solution or an all-in-one platform.

    Ready to see the difference? Visit Fullcast.com and mention the Revenue Formula Podcast to unlock an exclusive premium gift, just for listeners!

    Never miss a new episode, join our newsletter on revenueformula.substack.com

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    The Revenue FormulaBy Toni Hohlbein & Mikkel Plaehn

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