Leveling Up with Eric Siu

GE Ep 76 [2015]: How Parse.ly Grew 150% Year Over Year By Measuring Their Content Marketing

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Today we're talking to Sachin Kamdar, CEO and Co-Founder of Parse.ly, a company that works with digital publishers by helping them measure their content ROI and predict which of their pieces will become viral. He's got a lot of insight about how Parse.ly's analytics dashboard differs from Google Analytics or platforms tailored to e-commerce, and why those differences are so important for content producers.

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