Gemma Davie, Associate Director, Performance (FP&A) leads a team of 12 in her FP&A function at comparethemarket.com, one of Britain’s best loved finance brands. Speaking to FP&A Today she reveals her secrets for producing excellence.

Gemma defines excellence in FP&A as driving action and leading to better customer outcomes or a tangible benefit. Gemma reveals her unusual “squiggly” career path to Director, the importance of prioritizing her FP&A team’s development, how FP&A has moved from scorekeeper to top coach in business, and why most FP&A teams are only thinking about cash flow when it's too late.

Plus, a surprising hobby that not many people know about.

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