Today Nicolas Julia, the CEO of SoRare, joined the stage to give an overview of the platform, how it started and what's to be expected. Currently only involved in football, the company is launching into baseball within a week of writing this and plans to move into a second undisclosed US sport within the year.

IP licensing is happening seemingly in a movement. Kingship is a new collection that is merging licensing with a major label partnership. They are launching today with 5k key cards that will grant access into this new world.

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