Goals With Soul

2 years on since Goals With Soul launched (and it's my birthday too!).

Listen to this bonus episode to hear how creating aligned visibility could be the key to creating authority for your brand (and avoiding dancing on reels! 😂)

Here's the calls to action, and they are GOOD ones!!

Sign up for my new FREE LIVE training: Magnetic Messaging Masterclass HERE (you won't want to miss this!)

Share a review for Goals With Soul on Apple Podcasts (send me the screenshot and I'll share a special activation with you as a thank you!).

Here's to your inspired action weekend!

Joanna xo

Do you desire to attract a steady flow of perfect soul clients? 

More specifically, those high ticket coaching clients for whom you can deliver phenomenal results whilst achieving an overflow of income for you?

Of course you do!

But what are the best ways to do this? 

It is all rooted in your messaging. You can't just show up online - it comes back to the core pillars of know, like and trust. Your biggest asset in business is YOU and your clients need to resonate with you to enable them to trust they will make massive leaps with you. 

And of course your clients need to energise and delight you too!

In this episode you'll learn:

✨How critical it is to be authentically YOU, in order to spark the all-important energy that draws in your soul clients. Corporate experience can help you launch, but tapping into your passions is what helps you reach those elevated clients.

✨The power of authenticity and vulnerability in messaging - something that takes courage, but will boost your LET'S DO THIS confidence!

✨How to elevate your personal connection, crafting a mission statement personal to you that shows what you stand for.

I've had to stand up and be courageous in order to dial in my powerful mission and allow it to shine through in my content - attracting those who resonate and repelling those who don't. 

And don't forget the storytelling aspect of your business. 

As humans we love hearing stories we resonate with. They connect us, evoking feelings and emotions. But make it strategic - let your clients understand your purpose.

Expertise plus emotional resonance is a powerful combination 🔥

Enjoy the listen!

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Want to magnetize soul clients with authentic and stand-out brand messaging so you can maximize sales and fall back in love with your work? 

CLICK HERE to sign up to my FREE live Magnetic Messaging Masterclass on 8th December

Are you hiding your superpower?

If you are, revealing it could completely transform your messaging and your business!

There is nothing worse than hiding a part of yourself in your business. It manifests itself in numerous ways, including in the clients you attract - they just won't match your energy. And both of you get so much more out of the relationship when your energy is aligned.

It can also show up as stagnation - even though you're working hard, you can't progress to the next level. This can lead to feelings of detachment, and a lack of passion, which is conveyed in your messaging and how you show up - or rather, don't show up!

You are a hidden coach.

The great news is that you have the power to transform your situation. 

I love working with clients to unlock breakthroughs in their message. Breaking down misconceptions and feelings of vulnerability or shame can be transformational. 

So why are you not showing up with passion? What is burning inside you that needs to come out?

Messaging is so much more than copy and content - you have to start with the messaging from your soul, as that's who you are and what you're here for.

What secret ingredient deep within you can take you and your coaching business to the next level?

Enjoy the listen!

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Have messaging personally reviewed by Joanna in the FREE Magnetic Messaging Assessment: CLICK HERE

How's your email list looking? 

Resonating with our soul clients is THE most important thing we can do for our business, so it's vital that we reach people with our message. 

To achieve this, it's instilled in us that we must build the holy grail that is our email list. But what happens once someone is on your list?! 

This week's guest is Meera Kothand, an email marketing strategist and 3X Amazon Best-selling Author of the books The One Hour Content Plan, The Blog Startup & But I’m not an Expert! She is also the publisher of MeeraKothand.Com, an award-winning site listed within the Top 100 sites for solopreneurs in 2020, 2018 and 2017. Using her unique Profitable Email System™ and ADDICTED Business framework, she makes powerful marketing strategies simple so small business owners can build a tribe that’s addicted to their zone of genius. 

In this episode, you will learn:

- Why you need to start now and not wait until your list is a certain size before marketing to it - start now!

- How to change your ideal clients' perspective so they'll buy from you

- Why email is more valuable than your social media

- Why you should never show up in people's inboxes only when you have something to sell...

Meera also provides practical tips to avoid email burnout, such as planning, batching, and scheduling and explains which success metrics are most valuable for email. She also demystifies the different types of email, separating the fabulous from the ick!

How can you engage with your email list in a meaningful way today?

Enjoy the listen!

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Find Meera's over on her website www.meerakothand.com

Access Meera's FREE Email Lists For Newbies Course here

You can also check out her Amazon author page by clicking here

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Have YOUR messaging personally reviewed by Joanna in the FREE Magnetic Messaging Assessment - CLICK HERE

Are you on the road to burnout? Or fear that it's an inevitable part of your business journey?

It was part of my experience. But it doesn't have to be part of yours!

I pivoted from corporate to coaching, bringing all my prior expertise to the table. My clients needed me to be that person and bring that knowledge, but within 8 months it left me completely drained and exhausted. 

We all want to create profitable, joyful businesses and there is so much information out there around growing sales and income - but so much of that will leave you feeling burnt out and frustrated, wondering why you even became a coach in the first place!

When we hit the ground running and start seeing results, it encourages us to keep going on that trajectory. But sustaining that level of effort and expectation just isn't achievable, even for the most driven and high-achieving coaches.

As we develop as coaches, we grow beyond our initial offering, leaving our coaching on autopilot and our business stagnating and energy-depleting.

In this episode you'll learn:

Profit and joy are available to all of us when we are ready to stand out in the crowd and be authentically ourselves.

Enjoy the listen!

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Have YOUR messaging reviewed by Joanna in the FREE Magnetic Messaging Assessment: click here to apply - CLICK HERE

Do you believe in yourself?

Or do you struggle with mindset blocks in business and desperately want to release them?

This week's guest is Jenna Holloway, a multi-award-winning hypnotherapist who helps entrepreneurs release the stubborn subconscious blocks that drive them to self-sabotage and play it safe in their marketing. 

This deep work supports them to overcome fear and limiting beliefs so they can be fully expressed and seen as the leader in the online space. Subconscious reprogramming allows Jenna’s clients to let go of overthinking and the uneasy energy of ‘hustle mode’ so they can feel relaxed, calm and be in alignment to sustainably reach their next-level goals from a peaceful place of ease and flow.

In this episode, you will learn:

- Why you need to lean into trust and let go of pressure

- How to reprogram your tribal brain, allowing you to stand tall and shine

- That our unconscious minds are always listening so it's vital to have a positive inner narrative; the more you say good things, the more you'll embody them

- To reframe your mindset, safe in the knowledge that success CAN come easily and be joyful

Running your own business offers the greatest opportunity for personal development and becoming the very best version of ourselves. A critical part of this is unlearning the negative beliefs we ALL carry. Whether they stem from childhood or are a hangover from corporate, the key thing is knowing we CAN overcome them and unlock the ease we desire. 

You can give back these beliefs and rewrite your story.

Enjoy the listen!

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Find Jenna over on Instagram - DM her for a freebie!

You can also check out her podcast 'Bigger Than You' by clicking here.

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Want to magnetize soul clients with your authentic messaging? Download your FREE Messaging Checklist HERE

How would you like to find out how to make your first million?!

This week I welcome Rose Radford who did just that this year!

In this inspirational chat we discuss how Rose managed to smash the intention she set to make her first million before the age of 30.

Listen in as we discuss:

- How Rose went from coasting to catapulting to 7-figure success (hint: it involved her messaging!)

- Why it's vital to trust yourself and be a safe space for your clients, giving off safe energy so they feel able to invest in you.

- How nurturing a small audience and building trust and intimacy is worth more than simply building a large audience

- Where your client responsibility truly lies - your role is to push your clients forwards...not drag them! 

And with Rose being the 'Evergreen Queen', of course we delve into the huge benefits of producing evergreen content. 

It's exciting to launch and get sales, but there's magic in creating a reliable, year-round income stream too, so you're not always on the launch rollercoaster and risking burnout. Going evergreen allows you to truly scale by helping more people at any one time, which is pretty special, right? 

You cannot help but be inspired by Rose's knowledge, can-do attitude and infectious energy. And you won't want to miss her inspired action either...it's something a little different!

Rose is the creator of the Millionaire Girl Next Door®, a former McKinsey Consultant turned Digital CEO, industry-leading Coach, and host of the Grow to CEO™  podcast. She has spoken on the TEDx stage and has been featured in Forbes, US News, and BossBabe, among others. Since building a 7-figure location-independent business in a few short years, Rose discovered that only 12% of female-led businesses ever reach 6-figures. In fact, the income gap between female- and male-led businesses is even wider than the gender corporate salary gap...!  Armed with this information, a background in strategy, and experiencing her own struggles with creating and receiving the income she desired, Rose has made it her life’s mission to financially empower women. 

Enjoy the listen!

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Find Rose over on Instagram 

Sign up for her free Step Up and Scale Training here 

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Book your FREE Magnetic Messaging Assessment with Joanna here - CLICK HERE

How can feelings of disappointment turn out to be a gift?

I don't know about you, but I often feel like I'm not doing enough - an overspill of my Type-A personality. 

It's a toxic feeling that leaves us feeling unappreciative of our successes.

So, how can we transmute that disappointment into our direction? What can it teach us?

Disappointment leads to our vibration with the universe being off. And that gets us nowhere!

But ultimately, it is a sign of contrast, showing us the things in our life we don't want to be there, and therefore we know there is an opposite we DO desire. 

It gives us the clarity to realize what we truly want and who we want to be.

My burnout disappointment taught me I was blocking the flow of energy - not living the life of freedom and choice I desired. It led to the realization that I didn't want a multi 6-figure business at ANY cost. I wanted it, but with a lot more flow and ease. 

Disappointment gives us the clarity to realize what is already in our vortex. The power of knowing what we don't like because it's causing frustration, disappointment, and overwhelm. That's what makes it a gift!

And when you're in flow and your brilliance is shining, be PROUD! Take a moment just to feel it. Because the contrast has created the opportunity to see what you truly desire, and it has happened!

Where in your life is there the opportunity to see the contrast, so you can work out what you truly desire?

Enjoy the listen!

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👉 Download the FREE Messaging Checklist for Coaches - CLICK HERE

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If you love listening to Goals With Soul, I'd love for you to leave me a 5* review on Apple Podcasts - it's the way that word is spread so more people can tune in - thank you! xo

Want to create new, aligned client sales by using energetic content? 

I have always felt that when it comes to messaging and building businesses in general, the power of alignment falls in the energy of what we create. And of course, so much of this creative expression is in copy.

Creating copy, specifically the energy of how you articulate yourself, makes a tremendous difference to how people see that energy.

This week's guest knows all about creating energetic copy! Kathryn Thompson is a Canadian-based entrepreneur who inspires people to use their stories as a way to create change in the world. She's an award-winning marketing and communications expert with more than 20 years' of experience. After growing one of her businesses to close to a million dollars in sales in less than four years, she sold it with a single email. Kathryn is now the founder of Creatively Owned, an international marketing and communications firm that helps entrepreneurs use the power of words to create instant appeal for what they are selling.

Listen in to our conversation to learn:

Whilst there is a method to copy, it needs to be infused with the right energy to attract the right people to you. It's important to choose strategies that align with your energy - leveraging what you're naturally good at - as energetic shifts will come only then. Your most natural expression will draw people into your space.

You just can't fake good energy. If we want to create resonance with our clients, it starts with energy.

Who would have thought that copywriting was a window to the soul?! 

Enjoy the listen!

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You can find Kathryn over at her websites www.creativelyowned.com and www.soughtafterentrepreneur.com or on Instagram. You can also take her quiz here.

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👉 To apply for your FREE Messaging Edge Assessment - CLICK HERE

Do you find it easy to bounce back when something gets you down and zaps your energy?

Or do you struggle to pick yourself up again?

If you're more like the latter, then learning how to create the energetic resilience needed to push forward with momentum is essential as a solopreneur.

When your routine gets disrupted, it's easy to allow this to have a knock-on effect on the rest of your day, week, or month...but if you can develop the skill of resilience, you will soon be back on your energy high after any energy crash.

And that can only be a good thing, right?

This week I talk all about resilience and, more specifically, energetic resilience. That ability to bounce back from disappointment and bring your energy levels back up so you can continue to reflect this positive energy back to your clients.

Because when your energy dips, you'll find that the universe always responds - often in the way your clients, or potential clients, respond to you.

True resilience comes back to truth and faith - knowing what's happening is all part of the process, and ultimately the universe has your back. 

Clarity around messaging helps with this, giving you the confidence to show up and share your light, even when there's a bump in the road.

So lean into resilience. When what you're doing speaks to your soul, it's ALWAYS worth continuing.

Enjoy the listen!

👉 Time for support with crafting your unique brand message? Book your free Alignment call with Joanna - CLICK HERE