Google steps in as Siri’s new AI brain, BTS’ long-awaited comeback tour sets the stage for a live tourism surge, and airlines turn on-time performance into a competitive badge of honor.

On today’s Skift Daily Briefing, Sarah Dandashy breaks down how Apple’s AI upgrade could reshape the moment of travel intent, why BTS’ return will pressure hotel and rental supply across tour cities, and how reliability is becoming one of the strongest brand promises airlines can make.

This episode is presented by ⁠Lodgify!⁠

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