Skift Daily Briefing

Google’s New Airline Emissions Measurement Push


Listen Later

Episode Notes

The short-term rental industry has experienced a major boom coming out of the pandemic. But Laurence Tosi, founder of investment firm WestCap, believes the sector’s enormous growth is slowing down, reports Associate Editor Rashaad Jorden. 

Tosi said that future growth for travel will moderate during a discussion at the Skift Short-Term Rental Summit on Wednesday. He also told Skift founder and CEO Rafat Ali that companies like Sonder and Vacasa aiming to become profitable need to focus on having sustainable business models. 

Tosi also touched on the rise of artificial intelligence in travel, urging travel brands to proceed carefully with how they use the technology. He cited Hopper as one company that has used AI extensively. 

Next, several airlines are removing first class seats from long-haul international routes. However, Emirates Airlines isn’t getting rid of the luxury offering, reports Edward Russell, editor of Airline Weekly, a Skift publication. 

Emirates President Tim Clark said at a conference in Istanbul this week that long-haul first class is very important for the company. He added that more than 80 percent of its long-haul aircraft has first class seats. However, Russell notes that long-haul first class is a gradually disappearing product. Indeed, Qatar Airways recently announced that it wouldn’t install first class on its future long-haul jets. Russell adds that airlines increasingly believe the necessary investment in the product isn’t often worth the cost. 

But some carriers have unveiled plans for first class seats on their longest flights, including Qantas Airways and Lufthansa. Russell writes those investments are driven in part by the increase in premium leisure travelers coming out of the pandemic. 

Finally, the European Union and Google are teaming up to create a reliable measurement for flying’s climate impact, which has long been challenging for the travel industry, reports Executive Editor Dennis Schaal.

The European Union Aviation Safety Agency and Google announced on Wednesday they are teaming up to develop a framework for measuring a flight’s emissions impact. Schaal writes that finding accurate measurements has been a thorny issue because the science is inexact. He adds the collaboration will help Google and partners develop its Travel Impact Model, a publicly accessible model for measuring flight emissions per passenger. 

The Lufthansa Group has agreed to provide data for the emissions calculations. An executive at the safety agency said he believes the information will help travelers determine which flights may be more environmentally friendly.

...more
View all episodesView all episodes
Download on the App Store

Skift Daily BriefingBy Skift

  • 3.9
  • 3.9
  • 3.9
  • 3.9
  • 3.9

3.9

35 ratings


More shows like Skift Daily Briefing

View all
TED Radio Hour by NPR

TED Radio Hour

21,954 Listeners

NPR News Now by NPR

NPR News Now

14,681 Listeners

WSJ Your Money Briefing by The Wall Street Journal

WSJ Your Money Briefing

1,713 Listeners

WSJ What’s News by The Wall Street Journal

WSJ What’s News

4,420 Listeners

Travel with Amateur Traveler Podcast by Chris Christensen

Travel with Amateur Traveler Podcast

43 Listeners

The Skift Travel Podcast by Skift

The Skift Travel Podcast

40 Listeners

WSJ Tech News Briefing by The Wall Street Journal

WSJ Tech News Briefing

1,649 Listeners

Airline Weekly Lounge by Skift

Airline Weekly Lounge

138 Listeners

Make Me Smart by Marketplace

Make Me Smart

5,480 Listeners

WSJ Minute Briefing by The Wall Street Journal

WSJ Minute Briefing

686 Listeners

Slick Talk: The Hospitality Podcast by Skift

Slick Talk: The Hospitality Podcast

71 Listeners

Life Kit: Parenting by NPR

Life Kit: Parenting

635 Listeners

Life Kit by NPR

Life Kit

4,807 Listeners

The Journal. by The Wall Street Journal & Spotify Studios

The Journal.

6,097 Listeners

Airlines Confidential Podcast by Scott McCartney

Airlines Confidential Podcast

140 Listeners

Good Morning Hospitality by Skift

Good Morning Hospitality

11 Listeners

The Air Show by Shayr Media

The Air Show

222 Listeners

Suite Success: Masters of Hospitality by Skift

Suite Success: Masters of Hospitality

77 Listeners

Daily Departure by Skift

Daily Departure

0 Listeners

GreenShift by Skift

GreenShift

0 Listeners