Why do sports analogies work so well in business and sales? In part 1 of 2, Julie Podewitz, CEO and Founder of Grow Your Occupancy, talks with Paul Helgren, Associate Athletic Director for Communications at University of Toledo, about sports analogies like teamwork, coaching, recruiting the right players, and how to lose gracefully and why they relate so well to business and senior living sales.

Julie Podewitz, CEO and Founder of Grow Your Occupancy, talks with Amy DePreker, Vice President of Sales & Marketing and Andrea Marchesotti, National Sales Director at Artis Senior Living. Amy and Andrea share how they attract, develop, and retain senior living sales talent by focusing on 4 Key Areas of Sales Talent and how doing this supports their company mission.

Julie Podewitz, CEO and Founder of Grow Your Occupancy, talks with Dallas Shipp, CEO, and Luke Adams, Marketing Director, with SeniorLivingPROS. Dallas and Luke share their insights from their recent case study of 2,500 web-inquiry mystery shops, and the power of combining automation and the human connection in senior living sales.

In part 2 of 2, Julie Podewitz, CEO and Founder of Grow Your Occupancy, continues her talk with Paul Helgren, Associate Athletic Director for Communications at University of Toledo. Paul and Julie take a look at the similarities between sports and senior living sales: the importance of practicing, why coaching is so important, and the "not giving up" mindset that make come-from-behind victories possible.

Julie Podewitz, CEO and Founder of Grow Your Occupancy, talks with Elizabeth Clubb, CEO and Founder of myFloc. Elizabeth shares her expertise on fraud and financial exploitation of older adults, and offers tips for families to best educate and communicate with one another to keep their older loved ones financially safe and secure.

myFloc™ is an expense management platform purpose-built to empower older adults to choose how they live as they age, connect networks of caregivers, prevent elder financial exploitation, and take the financial friction out of caregiving.

Julie Podewitz, CEO and Founder of Grow Your Occupancy, talks with Robbie Voloshin, Vice President of Marketing and Communications at United Methodist Communities. Robbie shares what her sales and marketing teams did to maintain occupancy in their senior living communities during the Great Recession and what they're doing for the year ahead.

Grow Your Occupancy guest host Jeff Gronemeyer, Vice President of New Business Development at Conversion Logix, talks with David Smith, Sales Director at New Perspective Senior Living. David, a three decade veteran of the senior living industry, shares why ongoing sales training is so important in the industry, no matter where you are in your sales career.

Julie Podewitz, CEO and Founder of Grow Your Occupancy, talks with Kara Marinko, Vice President of New Development at Phoenix Senior Living about best practices for new senior living community construction lease up, expectations for a timeline to stabilization and what she is committed to during 2023.

Julie Podewitz, CEO and Founder of Grow Your Occupancy, talks with Alex Smith, a Certified Pricing Professional and Senior Vice President of Pricing Optimization at Further, about the art and science of pricing senior living communities competitively.

Alex developed CompIntelPro, a tool to proactively price, position and promote senior living communities within their individual local market, and is now building upon that product at Further as they develop the Further Pricing Assistant. Learn more at talkfurther.com.

Julie Podewitz, CEO and Founder of Grow Your Occupancy, talks with Margaret Henney, Director of Marketing at Covideo, about using personalized video as a sales tool for differentiating your senior living community from your competitors.