growth path

#branding #author #marketing #entrepreneur #growthpath #purplepath Michal Pastier is a Branding Expert, Forbes 30 under 30, Angel Investor, Business Advisor, Co-founder at Darwin & the Machines and GoBigname, and Bestselling Author of 'Yellow Book of Branding'. He came on to growth path to chat about launching 250+ brands, still getting his hands dirty, not wanting to not grow customer count but deeply focus on select customers, and the dangers of the Sahara Challenge.➡️ Key topics- Scaling self. How does he approach this?- Yellow Book of Branding- Specialists in team making high impact- Learning across customers to benefit customers- Handling stress with so many activities across so many business- Total discomfort ahead of being on stage with Robert Sharma- Sahara Challenge - 4,000+ KM race in Morocco- It's okay to do things when you are not ready- Attracting future customers and how to do itWhere you can find Michal Pastier:Linkedin: https://www.linkedin.com/in/pastier/Instagram: https://www.instagram.com/michalpastier/Website: https://thedarwins.com/Website: https://www.gobigname.com/🧐 Learn more- Subscribe to the podcast ► https://open.spotify.com/show/6h3X5P0kWkt62woYZRWDZU- Learn more about purple path ► https://www.purplepath.io- Get more content ► https://www.purplepath.io/content- Contact purple path ► https://www.purplepath.io/contact- [Free B2B SaaS GTM Guide] ► https://go.purplepath.io/guides/b2b-saas-state-of-the-union

#navyseal #author #baseline #sealteam #growthpath #purplepath

Thom Shea, Navy SEAL (ret.),  Author, and Founder at Baseline Performance, came on to growth path to chat about all things around his career as a Navy SEAL, founding Baseline, and human performance.

➡️ Key topics

- Servicing high net worth customers to become higher performers

- Gray space: Too many verticals. Niche down focus.

- 3 simple things in 5 areas

- Offensive. Defensive. Strategy.

- 4 excuses

- "This is stupid"

- 5 Hell Weeks 

- "This hurts"

🧐 Learn more

- Subscribe to the podcast ► https://open.spotify.com/show/6h3X5P0kWkt62woYZRWDZU

- Learn more about purple path ► https://www.purplepath.io

- Get more content ► https://www.purplepath.io/content

- Contact purple path ► https://www.purplepath.io/contact

- [Free B2B SaaS GTM Guide] ► https://go.purplepath.io/guides/b2b-saas-state-of-the-union

#tech #burnout #health #mentalhealth #coach #growthpath #purplepath

Lucia Šicková, Coach, Co-founder of Dobrobytie (Well Being), Co-founder of Build Slovensko, and Impact Manager of Pixel Federation, came on and chatted with Andy about what burnout is, how we get it, and how to understand ourselves our mental health a bit more.

➡️ Key topics

- How we learn

- How to get others to share - safety and trust

- What happens to us stays with us

- Advice for high speed and stressful industry professionals- Boundaries

- Burnout

- Positive and negative stress

Go to Lucia's Linkedin: https://www.linkedin.com/in/luciasicko/

Check out Lucia's website (Slovak language): https://www.luciasickova.com/

🧐 Learn more

- Subscribe to the podcast ► https://open.spotify.com/show/6h3X5P0kWkt62woYZRWDZU

- Learn more about purple path ► https://www.purplepath.io

- Get more content ► https://www.purplepath.io/content

- Contact purple path ► https://www.purplepath.io/contact

- [Free B2B SaaS GTM Guide] ► https://go.purplepath.io/guides/b2b-saas-state-of-the-union

#astronaut #leadership #internationalspacestation #growthpath #purplepathTerry Virts, Former Astronaut and Commander of the International Space Station, Former F-16 Pilot and Test Pilot, Executive Coach, Keynote Speaker, and Author, came on to the podcast and chatted with Andy about his time in Space, projects, leadership, and alarms going off.➡️ Key topics- What Terry is working on right now- Getting stuck in the ISS (International Space Station) - 169 days, turned into 200 days - IMAX film - It's a Beautiful Planet- Alarms: notes, cautions, warnings, and emergencies- Protocol: Ammonia leak - Is space tourism scalable?- First flight butterflies- The 'Overview Effect'- Making a changeGo to Terri's Linkedin: https://www.linkedin.com/in/terry-virts-146a5939/Check out Terri's website: https://www.terryvirts.com🧐 Learn more- Subscribe to the podcast ► https://open.spotify.com/show/6h3X5P0kWkt62woYZRWDZU- Learn more about purple path ► https://www.purplepath.io- Get more content ► https://www.purplepath.io/content- Contact purple path ► https://www.purplepath.io/contact- [Free B2B SaaS GTM Guide] ► https://go.purplepath.io/guides/b2b-saas-state-of-the-union

#podcast #GTM #saas #gotomarket #ai #author #aiprompts #growthpath #purplepathTanya Ponton, Founder of 5 Hundred Words, Ghostwriter for big brands, Technical Writer, and Writer of fiction and screenplays, and ex-Lawyer in full recovery, came on to discuss her journey from lawyer to marketer, and falling in love with writing.➡️ Key topics

• Transformation from Lawyer to Marketer
• Prepare, prepare, prepare
• 5 Hundred Words and how it came to be
• Human writers vs Gen AI
• Where AI misses the mark in non-verbal cues

• Subscribe to the podcast ► https://open.spotify.com/show/6h3X5P0...
• Learn more about purple path ► https://www.purplepath.io
• Get more content ► https://www.purplepath.io/content
• Contact purple path ► https://www.purplepath.io/contact
• [Free B2B SaaS GTM Guide] ► https://go.purplepath.io/guides/b2b-s...

Go to Tanya's Linkedin:   / tanyaponton  Discover more about 5 Hundred Words: https://5hundredwords.com/🧐 Learn more🧐 Learn more

• Subscribe to the podcast ► https://open.spotify.com/show/6h3X5P0...
• Learn more about purple path ► https://www.purplepath.io
• Get more content ► https://www.purplepath.io/content
• Contact purple path ► https://www.purplepath.io/contact
• [Free B2B SaaS GTM Guide] ► https://go.purplepath.io/guides/b2b-saas-state-of-the-union

#podcast #GTM #saas #gotomarket #author #fractionalCMO #growthpath #purplepathKathryn E. Strachan, International Best Selling Author, Managing Director, Fractional CMO, International Speaker, Marketers Unleashed Podcast Host, and Exited Agency Founder/CEO, came on to growth path. Her and Andy talked about her new journey as a Best Selling Author, along with PR, self branding, and burnout.➡️ Key topics- Intro into her book Scaling for Success: How to Build a Brand that Breaks Barriers- Lessons learned around hiring internal people and doing PR before brand awareness is established- PR: Does it make sense?- First time author and having a roadmap- BurnoutGo to Kathryn's Linkedin: https://www.linkedin.com/in/kathryn-strachan/Get your copy of Scaling for Success: How to Build a Brand that Breaks Barriers: https://www.amazon.com/Scaling-Success-build-breaks-barriers/dp/1961757818🧐 Learn more- Subscribe to the podcast ► https://open.spotify.com/show/6h3X5P0kWkt62woYZRWDZU- Learn more about purple path ► https://www.purplepath.io- Get more content ► https://www.purplepath.io/content- Contact purple path ► https://www.purplepath.io/contact- [Free B2B SaaS GTM Guide] ► https://go.purplepath.io/guides/b2b-saas-state-of-the-union

#podcast #GTM #saas #gotomarket #ai #author #aiprompts #growthpath #purplepathPam Didner, Author, Speaker, Workshop Leader, Consultant & Fractional CMO at Relentless Pursuit, came on and chatted with Andy. They discussed AI - overwhelming information around the topic, how to create prompts, and checking your gut.➡️ Key topics- Writing The Modern AI Marketer in the GPT Era - background and why she wrote the book- Understanding the difference between AI news and useful AI information that you can use- Understanding how to create quality prompts for marketers- AI cannot do your job, you have to guide AI so that it can give the right output- Using existing data set to crunch in AI, for gut instinct checkGo to Pam's Linkedin: https://www.linkedin.com/in/pamdidner/Check out Pam's website: https://pamdidner.com/Get The Modern AI Marketer in the GPT Era: https://www.amazon.com/Modern-Marketer-GPT-Era-Marketing/dp/B0DG59ZZ9GGet The Modern AI Marketer: Guide to Gen AI Prompts: https://www.amazon.com/Modern-AI-Marketer-Guide-Prompts/dp/B0DG5F2DQS🧐 Learn more- Subscribe to the podcast ► https://open.spotify.com/show/6h3X5P0kWkt62woYZRWDZU- Learn more about purple path ► purplepath.io- Get more content ► https://www.purplepath.io/content- Contact purple path ► https://www.purplepath.io/contact- [Free B2B SaaS GTM Guide] ► https://go.purplepath.io/guides/b2b-saas-state-of-the-union

#podcast #GTM #saas #gotomarket #ABM #growthpath #purplepathAndy was joined by Corrina Owens, Fractional ABM and ABM Consultant across multiple brands, along with being Podcast Host, talking about, you guessed it, all things ABM.➡️ Key topics- Where to start with Account Based Marketing - strategy around ICP, analyze data, and uniting revenue teams.- Data and tiering accounts- Making intent data work for you - 3rd party signals, competitive intelligence, and tech stack- Effective outreach - the end of spray and pray tactics- Special tactics in one-to-one sales motionGo to Corrina's Linkedin: https://www.linkedin.com/in/corrina-owens/🧐 Learn more- Subscribe to the podcast ► https://open.spotify.com/show/6h3X5P0kWkt62woYZRWDZU- Learn more about purple path ► purplepath.io- Get more content ► https://www.purplepath.io/content- Contact purple path ► https://www.purplepath.io/contact- [Free B2B SaaS GTM Guide] ► https://go.purplepath.io/guides/b2b-saas-state-of-the-union

#podcast #marketing #saas #gotomarket #founder #growthpath #purplepathAndy was joined by Thomas Peham, Co-founder of OtterlyAI and Strategic Initiatives Architect at Storyblok. He jumped on and chatted about launching his platform, and stories of being with Storyblok while they scaled.➡️ Key topics- A look into OtterlyAI, and why he built it. Marketers need to monitor how visible brands are in AI search tools.- SEO playbook is changing. Marketers have issues attributing journeys beginning on ChatGPT. - A Google update. US customers hit the hardest with most recent updates.- Storyblok - partner channel and PLG.- Scaling the team. It comes down to people.- GTM in scaleups and what kinds of people can do well.Check out Tomas Peham's Linkedin: https://www.linkedin.com/in/thomaspeham/Discover OtterlyAI: https://otterly.ai/🧐 Learn more- Subscribe to the podcast ► https://open.spotify.com/show/6h3X5P0kWkt62woYZRWDZU- Learn more about purple path ► purplepath.io- Get more content ► https://www.purplepath.io/content- Contact purple path ► https://www.purplepath.io/contact- [Free B2B SaaS GTM Guide] ► https://go.purplepath.io/guides/b2b-saas-state-of-the-union