Discover how you can use teacher gift certificates to attract new members while showing appreciation for the hard work teachers do. Learn how to create and distribute $100 gift cards and thank you cards to local educators, ensuring your offer stands out.

Stop wasting time with job boards and start recruiting directly from the best in the business. Learn how to use your city's chit chat groups to find and connect with high-caliber trainers who can bring their expertise to your gym.

Just like NBA teams need a solid roster of players ready to step up, your gym needs a backup plan for those unexpected situations when a trainer leaves or something goes wrong. Discover why having a pool of ready-to-go team members is crucial and how internship programs and sub lists can help you stay prepared.

Are you focusing too much on educational content? While it might be where you feel most confident, it's not what your audience is looking for. Tune in to discover why entertainment should be your top priority and how making your content fun and engaging can drive more sales and foot traffic to your gym.

With new anti-spam laws shaking up the landscape, you can no longer blast offers to your entire list without repercussions. Discover how to adapt your SMS strategy to stay compliant and engage your prospects effectively.

Discover why locking your members into contracts might be doing more harm than good. We'll explore how contracts create obstacles, breed resentment, and can even hurt your chances of reactivating former members.

Discover why weekly billing might not be the revenue booster you think it is and how it can lead to more headaches and lower overall revenue. We’ll cover why savvy customers see through weekly charges, how frequent billing can annoy clients and the unintended consequences of pause requests.

Learn how to avoid wasting time and resources by running an offer test before fully committing to a new campaign. We'll break down how to choose, test, and determine which offers resonate best with your audience, ensuring that you invest in strategies that truly work. 

We’re diving into the art of knowing when to push for a sale and when to step back. Discover how to recognize when a prospect is ready to commit and when they’re just not quite there yet. 

Discover why it's crucial to dig deeper than surface-level issues to find the root cause of your challenges. We'll explore a case where focusing solely on sales skills missed the mark on the actual problem—experience delivery.