Former NFL star Deion Sanders turned the struggling Jackson State University Tigers into a winning team, and brought a national spotlight to football at historically Black colleges and universities. That’s why his decision to take a coaching job at the University of Colorado sparked a debate among HBCU fans. On today’s episode of A Word, Jason Johnson is joined by University of Houston Professor Billy Hawkins about why Sanders’ time at JSU had such an impact, and whether HBCUs can retain some of the momentum that Sanders helped to build.

Guest: University of Houston Professor Billy Hawkins, author of The New Plantation: Black Athletes, College Sports, and Predominantly White NCAA Institutions. 

Podcast production by Kristie Taiwo-Makanjuola

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