Healthcare Rap

(Originally airing in march 2022) Dr. Bon Ku discusses providing spaces for healthcare teams to exercise their creative muscles. Dr. Bon is the co-author of Health Design Thinking, and we apply his thinking to scaling human-centered innovations in healthcare design.

These insights serve as the foundation for consumer-centered healthcare design and marketing, so a refresher can benefit everyone! 

JOIN THE COMMUNITY

This show is produced by the Healthcare Rap Community, the home for bringing together the voices of healthcare leaders and health consumers. Whether you're actively working to make healthcare more consumer-centered or just want to learn about cool new care models and innovations, this community is for you! (#435) 

See omnystudio.com/listener for privacy information.

Kurt Knight, CEO of Foodsmart, helps us understand food-as-medicine beyond the buzzwords, what "eating well made simple" actually looks like, and where he sees GLP-1’s fitting into the nutrition conversation. 

All that, plus the Flava of the Week about Walmart and Soda Health’s new personalized nutritional guidance program. What leads us to believe that the program can gain traction, and what can healthcare leaders learn about converging AI, benefits, and behavior change? 

JOIN THE COMMUNITY

This show is produced by the Healthcare Rap Community, the home for bringing together the voices of healthcare leaders and health consumers. Whether you're actively working to make healthcare more consumer-centered or just want to learn about cool new care models and innovations, this community is for you! (#434)

See omnystudio.com/listener for privacy information.

(Originally airing in August 2023) Executive recruiter David Clark shares keys for approaching staffing, tips for job seekers, and traits that make a good healthcare executive in today’s up-and-down environment.

JOIN THE COMMUNITY

This show is produced by the Healthcare Rap Community, the home for bringing together the voices of healthcare leaders and health consumers. Whether you're actively working to make healthcare more consumer-centered or just want to learn about cool new care models and innovations, this community is for you! (#433) 

See omnystudio.com/listener for privacy information.

In one of the most candid conversations ever on the show, Aaron Watkins and Chris Pace join Jared to discuss careers and leadership at the intersection of healthcare, marketing and technology. As the three of them recently found themselves in career transitions at the same time, they don't hold back as they talk stages of grief, how to evaluate new opportunities, encouraging and discouraging aspects of career transitions, the unique formula for leadership in this field, and what they think the future holds. 

All that, plus the Flava of the Week about Current Health being reacquired by its original co-founder. What do we know about Best Buy Health’s restructuring, and is this an isolated incident or will reacquisition of digital health players gain traction? 

JOIN THE COMMUNITY

This show is produced by the Healthcare Rap Community, the home for bringing together the voices of healthcare leaders and health consumers. Whether you're actively working to make healthcare more consumer-centered or just want to learn about cool new care models and innovations, this community is for you! (#432) 

See omnystudio.com/listener for privacy information.

(Originally airing in August 2023) Executive recruiter Kelly Gill from August 2023 shares the high stakes of healthcare organizations hiring for new positions as they strive to become more consumer-oriented, and how it’s more important than ever to be equally optimistic and realistic about job descriptions, qualifications, and contributions. 

As this week’s main episode with Aaron Watkins and Chris Pace dives deep into careers and leadership, it’s interesting to hear how Kelly’s approach to staffing is just as relevant two years later. 

JOIN THE COMMUNITY

This show is produced by the Healthcare Rap Community, the home for bringing together the voices of healthcare leaders and health consumers. Whether you're actively working to make healthcare more consumer-centered or just want to learn about cool new care models and innovations, this community is for you! (#431) 

See omnystudio.com/listener for privacy information.

Jessica Holton, Co-Founder of Ours Privacy, gives us hope as she describes how to approach performance marketing in a privacy-first world. She gives a State of the State of developments in privacy over the last couple of years and why we as consumers not only expect personalization in healthcare outreach, but why hospitals and patients need it, too. 

All that, plus the Flava of the Week about NOOM’s gamification elements. Can they achieve their vision of being the "Duolingo of health," and what are the benefits to society as more people manage their metabolic health effectively? 

SPOTLIGHT: SHED 

Shed is revolutionizing health and wellness by making wellness available to everyone. Through personalized nutrition, high-quality supplements, and science-backed wellness strategies, Shed empowers individuals to take control of their health and live longer, healthier lives. 

Start your wellness journey today: www.tryshed.com/?utm_source=referral&utm_medium=podcast&utm_campaign=healthcare_rap

JOIN THE COMMUNITY

This show is produced by the Healthcare Rap Community, the home for bringing together the voices of healthcare leaders and health consumers. Whether you're actively working to make healthcare more consumer-centered or just want to learn about cool new care models and innovations, this community is for you! (#430) 

See omnystudio.com/listener for privacy information.

In the 3rd part of his bonus series of top advice, Jared shares his top 5 insights for nontraditional entrants coming into healthcare. 

1. Don’t overestimate what your brand means in healthcare. 
2. Don’t underestimate the resistance from traditional healthcare. 
3. Don’t confuse the relationship aspects of healthcare with the transactional aspects. 
4. Understand health consumers' buying behavior. 
5. Consumers need you to continue to innovate on their behalf. 

SPOTLIGHT: SHED 

Shed is revolutionizing health and wellness by making wellness available to everyone. Through personalized nutrition, high-quality supplements, and science-backed wellness strategies, Shed empowers individuals to take control of their health and live longer, healthier lives. 

Start your wellness journey today: www.tryshed.com/?utm_source=referral&utm_medium=podcast&utm_campaign=healthcare_rap

JOIN THE COMMUNITY

This show is produced by the Healthcare Rap Community, the home for bringing together the voices of healthcare leaders and health consumers. Whether you're actively working to make healthcare more consumer-centered or just want to learn about cool new care models and innovations, this community is for you! (#429) 

See omnystudio.com/listener for privacy information.

Jared and Zain and review their experiences test driving the Reperio Health At-Home Screening Kit and discuss the benefits of being able to get results from the comfort of your home within a matter of minutes. 

All that, plus the Flava of the Week about Amazon Pharmacy’s latest new features. How significant is their new caregiver feature and their making PillPack available to Medicare Part D members, and is anyone paying attention to these iterative updates from one of the biggest brands in the space? 

VIDEO 

Watch Jared's experience with the kit on our brand new YouTube channel: 

https://youtube.com/shorts/Gy5O1DlEOdo?feature=share

SPOTLIGHT: SHED 

Shed is revolutionizing health and wellness by making wellness available to everyone. Through personalized nutrition, high-quality supplements, and science-backed wellness strategies, Shed empowers individuals to take control of their health and live longer, healthier lives. 

Start your wellness journey today: www.tryshed.com/?utm_source=referral&utm_medium=podcast&utm_campaign=healthcare_rap

JOIN THE COMMUNITY

This show is produced by the Healthcare Rap Community, the home for bringing together the voices of healthcare leaders and health consumers. Whether you're actively working to make healthcare more consumer-centered or just want to learn about cool new care models and innovations, this community is for you! (#428) 

See omnystudio.com/listener for privacy information.

In the 2nd of a 3-part bonus series, Jared shares his top 5 insights for B2B2C digital health companies to understand their role in making healthcare consumer-centered. 

The role of digital health companies: 

1. Understand consumers more deeply than anyone else. 
2. Create a product or service so good that consumers demand it. 
3. Educate consumers so they see you as a solution. 
4. Educate health systems / employers / health plans so they understand your value. 
5. Use your brand “for good” (obligatory Wicked reference).  

SPOTLIGHT: SHED 

Shed is revolutionizing health and wellness by making wellness available to everyone. Through personalized nutrition, high-quality supplements, and science-backed wellness strategies, Shed empowers individuals to take control of their health and live longer, healthier lives. 

Start your wellness journey today: www.tryshed.com/?utm_source=referral&utm_medium=podcast&utm_campaign=healthcare_rap

JOIN THE COMMUNITY

This show is produced by the Healthcare Rap Community, the home for bringing together the voices of healthcare leaders and health consumers. Whether you're actively working to make healthcare more consumer-centered or just want to learn about cool new care models and innovations, this community is for you! (#427) 

See omnystudio.com/listener for privacy information.

Ryan Howells, Program Manager of the CARIN Alliance and Partner at Leavitt Partners, shares how to kill the clipboard in healthcare once and for all. Ryan is reported to be a finalist to lead the ONC, and he recently co-authored a 17-page roadmap for federal policy and the industry to accelerate innovation and cut administrative waste. As an advocate for scaling open data standards at the federal level, his point of view on interoperability is important to understand as federal policy is being written as we speak. 

All that, plus the Flava of the Week about LillyDirect adding Alzheimer's care to its platform. Who’s really in charge of the journey when pharma becomes a care coordinator, and what role can Pharma platforms play in the continual evolution of healthcare becoming direct to consumer?

Paper: Kill the Clipboard!: https://leavittpartners.com/wp-content/uploads/2025/03/NEW-Ideas-for-the-Trump-Department-of-HHS_FINAL.pdf 

RFI: https://www.federalregister.gov/documents/2025/05/16/2025-08701/request-for-information-health-technology-ecosystem.

SPOTLIGHT: SHED 

Shed is revolutionizing health and wellness by making wellness available to everyone. Through personalized nutrition, high-quality supplements, and science-backed wellness strategies, Shed empowers individuals to take control of their health and live longer, healthier lives. 

Start your wellness journey today: www.tryshed.com/?utm_source=referral&utm_medium=podcast&utm_campaign=healthcare_rap

JOIN THE COMMUNITY

This show is produced by the Healthcare Rap Community, the home for bringing together the voices of healthcare leaders and health consumers. Whether you're actively working to make healthcare more consumer-centered or just want to learn about cool new care models and innovations, this community is for you! (#426) 

See omnystudio.com/listener for privacy information.