How does outstanding CX lead to better products, improved customer experience, and higher profits?
Dan Gingiss is a coach, speaker, and author who emphasizes customer service as a marketing tactic. Over a 20-year career, he held leadership roles at McDonald’s, Discover, and Humana in customer experience, marketing, social media, and customer service. Dan's books, The Experience Maker and Winning at Social Customer Care, explore how to create memorable customer experiences and engage with customers on social media. He also co-hosts the Experience This! podcast.
From this episode, you will get the answers to the following questions:
What are the fundamentals of customer experience?
Why do you need to talk to your customers more often?
How can you scale your e-commerce business without sacrificing the quality of your customer experience?
What are some of the biggest challenges that DTC brands face regarding customer experience?------------------------------------------------------------------------------------
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Strategies and quick wins from agencies that scaled up 8-figure DTC brands
In each episode, I talk with inspiring guests who are running agencies and helping hundreds of DTC brands grow. This podcast brings you all the tips, tools, and insights you need to do it on your own.
Learn strategies that have worked for hundreds of DTC brands. Agencies and successful DTC brands will share their secret strategies so you don't have to start from scratch. Listen to their tips and tricks that anyone can implement.
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The soundtracks used in this podcast are from Artlist.io.