App Marketing by App Masters

Hidden Revenue Levers for Higher ROAS & LTV


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In this talk at AppsFler MAMA SF 2026, Steve P. Young breaks down the latest app monetization strategies that are actually working in 2026, including onboarding paywalls, paid intro offers, reverse trials, hard paywalls, discount pricing psychology, and subscription optimization.

Drawing from real app case studies and experiments, Steve shares actionable tactics that have helped apps dramatically increase trial activations, trial-to-paid conversion rates, retention, and overall revenue.

If you're building a subscription app, SaaS app, AI app, or mobile startup, this session is packed with practical insights you can implement immediately.

You'll Learn:

✅ Why your paywall should be inside onboarding

✅ The “3 Screen Paywall” strategy is increasing trials by 56%+

✅ Paid intro offers vs free trials

✅ Reverse trials that boosted conversions 10X

✅ Discount pricing psychology that increases revenue

✅ Real monetization experiments from top apps

Whether you're focused on ASO, user acquisition, subscriptions, retention, or app growth, these monetization insights can help you scale faster.

👇 Let me know in the comments:

What monetization strategy has worked best for your app lately?

Check out more such interesting talks from AppsFlyer MAMA San Francisco 2026:

https://www.appsflyer.com/events/mama-san-francisco-2026/

Work with us to grow your apps faster & cheaper:

http://www.appmasters.com/

You can also watch this video here: https://youtu.be/bg0_DavI-DE

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SPONSORS

The app growth playbook is changing fast.

AppsFlyer’s State of eCommerce App Marketing Report 2026 breaks down the latest trends, benchmarks, fraud insights, and market-by-market data every app marketer should know before planning Q4.

Download it free from the link below: https://bit.ly/4uvoHGM

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Yango Ads is offering 20% revenue boost bonus, sign up here: https://yango-ads.com/adnetwork/bonus20?utm_source=yt&utm_medium=social&utm_campaign=bonus. This special offer is valid before June 30th, 2026. Don't miss your chance to monetize your apps smarter!

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Follow us:

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

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App Marketing by App MastersBy Steve Young

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