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Alan Founded Ultimate Hoops in 2006, which was acquired by Life Time Fitness in 2008. Prior to Ultimate Hoops, he worked at Discovery Communications in New York City in Marketing and Sponsorships, where he oversaw the Ad Sales Sponsorship & Product Placement team. They generated over $100 million dollars in advertising revenue annually across multiple media platforms.
By John Lee Dumas of EOFire4.8
38143,814 ratings
Alan Founded Ultimate Hoops in 2006, which was acquired by Life Time Fitness in 2008. Prior to Ultimate Hoops, he worked at Discovery Communications in New York City in Marketing and Sponsorships, where he oversaw the Ad Sales Sponsorship & Product Placement team. They generated over $100 million dollars in advertising revenue annually across multiple media platforms.

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