Hospitality Leadership Podcast - Restaurant and Hotel Leadership.

We all know that finding team members to work in your coffee shop in the current climate is extremely difficult. What is a greater challenge is finding high-quality team members that also align with your business and the values that are instilled in the business? I am a great advocate for instilling and using values effectively to steer the business, and those values should transition into everything you do, including your hiring process.I use a value-based recruitment process which is all about identifying the candidate's values and whether they align with you and your business. In this episode, I cover;the process for identifying and developing your values;the hiring process and how that can benefit from values based interviewing, and;one major mistake that you should absolutely avoid.NewsletterJoin our community and find out more information about thecafehustle.comPartnersTrainual Having solid systems in place is a key part of retaining your high-performance staff. Making sure your systems are in a format that is clear and easy to update is critical. That's what Trainual does. Visit Trainual and use promo code CAFEHUSTLE for a free trial and 10% off your first 12 months.Learn more about your ad choices. Visit megaphone.fm/adchoices

In the second part of my conversation with Rachel Hatfield, co-founder of Shoo Social Media, we talk about the post-planning stages of her 7 step strategy for maximising you ROI when it comes to online advertising. If you haven't listened to Part 1, you can catch up here. In these episodes, we speak specifically about Facebook, but this strategy could easily be adapted to any online marketing you do. In this episode, we cover;Content creation and the things you should consider like your distribution channelsHow to optimise your ads and look at the data,How do you know when the best time to scale those adverts is to maximise impact and sales;And so much more.Check out Shoo at www.shoosocialmedia.co.ukNewsletterJoin our community and find out more information about thecafehustle.comPartnersTrainual Having solid systems in place is a key part of retaining your high-performance staff. Making sure your systems are in a format that is clear and easy to update is critical. That's what Trainual does. Visit Trainual and use promo code CAFEHUSTLE for a free trial and 10% off your first 12 months.Learn more about your ad choices. Visit megaphone.fm/adchoices

Today we start looking at a seven-step strategy that we can use to maximise the return on investment in any social media marketing. Although the principles are applicable to any social platform, this episode is more directed towards Facebook. I welcome Rachel Hatfield of Shoo Social Media onto The Cafe Hustle to take you through the first part of her seven-step strategy, we cover things such as;review process and looking at past successes and failuresYour strategy and how you are going to formulate your message,How you can successfully set out your gameplan;And so much moreCheck out Shoo at www.shoosocialmedia.co.ukNewsletterJoin our community and find out more information about thecafehustle.comPartnersTrainual Having solid systems in place is a key part of retaining your high-performance staff. Making sure your systems are in a format that is clear and easy to update is critical. That's what Trainual does. Visit Trainual and use promo code CAFEHUSTLE for a free trial and 10% off your first 12 months.Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode, I chat with David Jameson of Danelaw Coffee, a new business to demystify speciality coffee (as well as supply it) and introduce new customers to the variety of flavours and tasts that coffee brings. David brings 16 years of experience in the coffee industry into his new business. In this episode, we chat about;How his previous experience helped him start his business but didn't necessarily prepare him for all areas of running a business;His view on the future of our relationship with coffee producers and the power of producer organisations, and;David talks about his approach to introducing specialty coffee to a new audience,And so much more.Find out more about Danelaw Coffee at danelaw.coffee or on Instagram. Let me know your thoughts on this episode over at The Cafe Hustle on Instagram or Twitter. Also, please remember to subscribe to the show and leave a rating and review.NewsletterJoin our community and find out more information about thecafehustle.comPartnersTrainual Having solid systems in place is a key part of retaining your high-performance staff. Making sure your systems are in a format that is clear and easy to update is critical. That's what Trainual does. Visit Trainual and use promo code CAFEHUSTLE for a free trial and 10% off your first 12 months.Learn more about your ad choices. Visit megaphone.fm/adchoices

Today I chat with Greg Früchtenicht, Director of Partnerships at Saira Hospitality, which is a business that partners with hospitality brands to help them foster connections with their local communities to help the business benefit the local area as well as create employment for those people that live in the local communities. In this episode, we chat about;What Saira Hospitality does and its work with hospitality partners and their local communities;How their business and community framework could transfer to other sectors of hospitality, and;some steps that you can take to begin creating stronger ties with your local community.And so much more.Follow Saira Hospitality on Instagram: @sairahospitalityDon't forget to leave a rating for the podcast or email me at [email protected] and give me your feedback on the podcast.NewsletterJoin our community and find out more information about thecafehustle.comPartnersTrainual Having solid systems in place is a key part of retaining your high-performance staff. Making sure your systems are in a format that is clear and easy to update is critical. Thats what Trainual does. Visit Trainual and use promo code CAFEHUSTLE for a free trial and 10% off your first 12 months.Learn more about your ad choices. Visit megaphone.fm/adchoices

In today's episode, I am chatting to the founder of The Coffee Bar Birmingham, Al Mehmet, about his hospitality journey and how his business keeps his customers returning. Al has a particular focus on educating his customers as part of their experience, and this engagement makes The Coffee Bar the place where they continue to grab thier coffee. In this episode, we talk about;The Coffee Bar Birmingham and the concept behind it;How they are dealing with the current increase in costs, and;how the labour shortage has affected their business,And so much more.Learn more about your ad choices. Visit megaphone.fm/adchoices

In our final recap episode as I come out of my forced break due to covid, I am taking you back to my episode with Majella O'Connell of Pavlova and Cream where she takes us through some of her best tips for using Instagram for Coffee Shops. Visibility in a digital world is really important, particularly for brick-and-mortar stores that, understandably, prioritise thier operation. You can't overlook, however, the fact that our customers are more or less glued to their smartphones. This episode gives you;Hashtags - Majella shares her top tips and guidelines for using hashtags;Stories - The current big mover in terms of visibility on social media, and;Reels - How and why you should be using Reels.A NOTEPAD AND PEN ARE ESSENTIAL FOR THESE EPISODES!Don't forget to leave a rating for the podcast or email me at [email protected] and give me your feedback on the podcast.NewsletterJoin our community and find out more information about thecafehustle.comLearn more about your ad choices. Visit megaphone.fm/adchoices

In our second recap episode as I recover from Covid, we go back to my chat with Dan Nash of SixEight Agency where we dig into some of the tools, strategies and techniques that he uses to create compelling brand stories for his clients that turn their customers into obsessive fans. I'm highlighting these episodes as they carry so much value if we take action on the advice and information that comes from them.A NOTEPAD AND PEN ARE ESSENTIAL FOR THESE EPISODES!Don't forget to leave a rating for the podcast or email me at [email protected] and give me your feedback on the podcast.NewsletterJoin our community and find out more information about thecafehustle.comLearn more about your ad choices. Visit megaphone.fm/adchoices

In today's episode, Andy chats with one-half of the co-founders of Kilo Ziro Cafe Bar in Birmingham, Jeanette Pell.. We talk about the reality of what it takes to strive toward zero waste and the challenges that you can expect to face on that journey. We talk about;The biggest hurdles faced when moving to zero waste;how your relationship with your suppliers is the most important when it comes to reducing your business waste, and;how you can develop and educate your community along your journey.And so much more.NewsletterJoin our community and find out more information about thecafehustle.comLearn more about your ad choices. Visit megaphone.fm/adchoices

Today we chat weith Charlie Eblen of Single Tree BBQ about what it takes to build a community following around his business and the challenges that they face being a mobile business. We talk about some of the key things that contribute to what a community around a food business actually is and Charlie shared some tips to really engage with your customers.NewsletterJoin our community and find out more information about thecafehustle.comLearn more about your ad choices. Visit megaphone.fm/adchoices