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Hilton and Marriott warn that AI platforms could disrupt direct bookings, Sabre partners with PayPal and Mindtrip to enable fully conversational “agentic” trip booking, and Tripadvisor reports continued traffic declines as AI search overviews reshape discovery.
On today’s Skift Daily Briefing, Sarah Dandashy breaks down how hotels are bracing for chatbot-driven distribution, why conversational planning is moving toward real transactions, and what shrinking search traffic means for travel brands built on the old funnel.
This episode is presented by Lodgify!
Articles Referenced:
Connect with Skift
LinkedIn: https://www.linkedin.com/company/skift/
WhatsApp: https://whatsapp.com/channel/0029VaAL375LikgIXmNPYQ0L/
Facebook: https://facebook.com/skiftnews
Instagram: https://www.instagram.com/skiftnews/
Threads: https://www.threads.net/@skiftnews
Bluesky: https://bsky.app/profile/skiftnews.bsky.social
X: https://twitter.com/skift
Subscribe to @SkiftNews and never miss an update from the travel industry.
By Skift3.9
3535 ratings
Hilton and Marriott warn that AI platforms could disrupt direct bookings, Sabre partners with PayPal and Mindtrip to enable fully conversational “agentic” trip booking, and Tripadvisor reports continued traffic declines as AI search overviews reshape discovery.
On today’s Skift Daily Briefing, Sarah Dandashy breaks down how hotels are bracing for chatbot-driven distribution, why conversational planning is moving toward real transactions, and what shrinking search traffic means for travel brands built on the old funnel.
This episode is presented by Lodgify!
Articles Referenced:
Connect with Skift
LinkedIn: https://www.linkedin.com/company/skift/
WhatsApp: https://whatsapp.com/channel/0029VaAL375LikgIXmNPYQ0L/
Facebook: https://facebook.com/skiftnews
Instagram: https://www.instagram.com/skiftnews/
Threads: https://www.threads.net/@skiftnews
Bluesky: https://bsky.app/profile/skiftnews.bsky.social
X: https://twitter.com/skift
Subscribe to @SkiftNews and never miss an update from the travel industry.

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