Campaign has released the A List – a compilation of over 200 industry leaders and their musings on the year gone and year ahead. In 2025, the advertising and marketing industry underwent some huge organisational shifts. With revenue declines and share price drops, job cuts, leadership changes and legacy agencies changing their names, 2026 marks a new era for the industry.

In this episode, the Campaign team discuss some of the A Listers' perspectives, including how to be innovative in uncertain times, and what outfits they wear to a pitch.

Hosted by tech and multimedia editor Lucy Shelley, this episode includes deputy editor Gemma Charles, editor-in-chief Gideon Spanier and deputy creativity and culture editor Charlotte Rawlings. 

Further reading:

The 2026 A List: 'Massive fuckin' traitors', 'Method Pitchers' and AI-induced boredom

Half of VCCP's current jobs didn't exist at launch, CEO says

The A List and it’s completely different but it’s also still the A List

Campaign A List 2026: How leaders are planning for success in surprising times

Can we talk about how you get into Campaign's 2027 A List?

In Pictures: Campaign A List party 2026

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