Welcome back to Friday Bullpen Sessions Episode 5 🙌!  Today's topic?  The 6 basic human needs.  If you're unfamiliar with them, here they are...  ❇️ Certainty  ❇️ Uncertainty / Variety  ❇️ Growth  ❇️ Contribution  ❇️ Love and Connection  ❇️ Significance  In my work with insurance advisers, I see 3 of them standing out above all others... Certainty, Growth, and Significance.  The first 2 are pretty straightforward.    Wouldn't it be nice to have certainty in the future of your business?  Growth is obvious.  I'm hoping you strive to grow your business and yourself personally.  ➡️➡️ It's significance that stands out the most.    Would you like to have significance in your market?  Would you like to become a more-recognized authority in your field?  Here's how... communicate 🗣 BETTER and MORE OFTEN than anyone else.  🔑 I've said this over and over, he or she who communicates his or his story the BEST and MOST wins every time.  So, start sharing 🤲 your story as often as you can.  The world is waiting to hear it!!