Fixed Ops Roundtable

How RevolutionParts Is Changing the Way Dealers Sell Online with Ibrahim Mesbah


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In this episode, my guest is Ibrahim Mesbah, Co-Founder and CEO at RevolutionParts.

We caught up at Uber’s NYC headquarters to talk about something most dealerships overlook—the real power sitting inside the parts department.

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What we discuss in this episode:

Ibrahim shares how a casual poker conversation led him to build one of the leading e-commerce platforms for dealership parts. We get into the lessons he’s learned working with over 2,500 dealerships, and how RevolutionParts has helped generate more than $4.25 billion in parts sales (and counting).

What you'll get from this episode:

  • Why parts is the most undervalued revenue engine in the store
  • How to rethink delivery and fulfillment—especially when your customers are waiting
  • The numbers behind dealership collaboration and drop-shipping
  • What it takes to market a $60 part profitably
  • Why it’s time to stop thinking of the dealership down the road as your competition

If you’ve been wondering how to make fixed ops more profitable—or how to get your parts team thinking like marketers—this conversation is packed with ideas worth trying.

Listen to the episode featuring Ibrahim Mesbah for even more insights!

Enjoying The Fixed Ops Roundtable Podcast? Please leave a rating and review 👇

Apple: https://podcasts.apple.com/us/podcast/fixed-ops-roundtable/id1608656237

Spotify: https://open.spotify.com/show/15HHYoyvCo1PSFwYn02UXY

Thanks, Ibrahim Mesbah

Connect with Ted Ings and the Fixed Ops Roundtable:

  • Register for the next Fixed Ops Roundtable Event
  • Ted Ings on LinkedIn
  • Center for Performance Improvement



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