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How social media sabotages your brain’s friendship mechanism | Arthur Brooks


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Thanks to modern-day social media, it’s easier than ever to connect with the people you care about. But is this really the case? Professor Arthur Brooks discusses how social media is actually harming our ability to socialize, and proposes a way to fix it.

Oxytocin, the bonding neuropeptide in our brains, needs eye contact and touch—things we don’t get from Zoom or social media. This lack leaves us feeling hungrier for connection, which only fuels the loneliness epidemic, and causes us to further distance ourselves from others.

Does this mean we should ban social media and prevent young people from using it? Brooks says no, social media can be a wonderful complement to real-life interactions, like when it is used to arrange plans to meet up with friends. If social media substitutes for real-life relationships, it harms our happiness. If it complements them, it can be beneficial. We need connection now more than ever, and using social media wisely can help us stay connected and support our mental well-being.

About Arthur Brooks:

Arthur C. Brooks is a professor at both the Harvard Kennedy School and Harvard Business School, where he teaches public and nonprofit leadership and management practice. Before joining Harvard in July 2019, he spent ten years as the president of the American Enterprise Institute, a well-known public policy think tank in Washington, DC.

Brooks has written 11 books, including the bestsellers "Love Your Enemies" (2019), "The Conservative Heart" (2015), and "The Road to Freedom" (2012). He writes a column for The Atlantic, hosts the podcast "The Art of Happiness with Arthur Brooks," and is featured in the 2019 documentary "The Pursuit." He also serves on the board of the Legatum Institute, a think tank in London

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