Once I was asked to meet a vendor at a local diner...a diner like the one at the end of the movies Sideways. Complete with amber plastic tumblers.  IN walked one of the old time great wine slaesman with his wares in tow. I must have looked cross-eyed because I was sure he would not want to taste his wines here, at this diner. I was wrong and he did. This is when I learned how important the proper glass is when tasting or drinking wine. I guess some of us learn the hard way.

Prepare to be absolutely amazed and inspired by this deep dive into the world of wine glasses and the family legacy behind Riedel, the world’s oldest glass-producing company! In this fascinating episode of Wine Talks, host Paul K sits down with Maximilian Riedel, the charismatic 11th-generation leader of Riedel, and the conversation will forever change the way you think about what’s in your glass.

Maximilian reveals that it’s the DNA of the grape that determines the shape of the glass—how cool is that? Wine glasses are not designed on computers or drawn out in some sterile lab; they’re born through taste, smell, texture, and endless experimentation alongside renowned winemakers from the world’s top regions. We learn that even the world’s most iconic glasses, meticulously crafted over generations, owe their existence to a relentless process of trial and error and to the subtle, invaluable feedback from true wine experts. Who knew that glass shape could affect the way wine tastes so much?

We’re also treated to incredible stories—from how only the last three generations of the Riedel family fell in love with wine, to wild collaborations with everyone from Champagne houses to the tequila industry (yes, Riedel invented the first tequila-sipping glass, honored by the President of Mexico!). Maximilian opens up about following in his father and grandfather’s footsteps, the influence of family, and how he’s trying to inspire his own young kids to appreciate the culture and storytelling of wine and glassware.

But the discussion doesn’t stop at the glass itself. Paul and Maximilian explore broader wine culture—why restaurant wine pricing can be intimidating, the evolving language of wine, and why social media is so crucial for connecting with younger generations and spreading the joy and artistry of wine.

This episode will make you want to rethink everything you know about wine tasting, glassware, and even the traditions and values that shape the way we drink. Maximilian’s passion, humor, and eye-opening insights will leave you wanting to experience wine in a whole new way.

If you’ve ever wondered whether the glass matters or are curious about the magical intersection of history, craftsmanship, and wine, this is a must-watch. Don’t miss this journey into the artistry, science, and family stories that make every sip extraordinary!

Riedel (Wine glass and decanter manufacturer) https://www.riedel.com

Tiffany & Co. (Referenced as "Tiffany’s") https://www.tiffany.com

Target (Referenced as "Target") https://www.target.com

Dom Pérignon (Champagne house) https://www.domperignon.com

Krug Champagne (Champagne house) https://www.krug.com

George V / Four Seasons Hotel George V, Paris  https://www.fourseasons.com/paris/

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