In this episode, Ivana Milicevic sits down with Jan Livingston, advertising expert and co-founder of Gray Whale Gin, to explore the evolving world of branding.

Together, they discuss the differences between Gen Z and Millennials, how brands can stay relevant in a rapidly shifting culture, and what it truly means to build a brand with purpose.

A thoughtful conversation on strategy, identity, and creating a brand that not only stands out, but contributes to a better world.

Hosted on Acast. See acast.com/privacy for more information.