In this week’s episode, I’m joined by performance coach and creator of the STARS framework, Gregg Sugerman. He has worked with business owners across multiple industries, and that affords him the insight of not looking at real estate through a single lens. Because of his insight, he knows that entrepreneurs across the board struggle with the same things. Managing time and focusing on your highest dollar-productive activities is a constant struggle for business owners. 

 

Gregg Sugerman is a performance coach and consulting strategist for Real Estate agents and Team Leaders. He helps real estate agents and team leaders better manage their time, teams, & focus, so they’re more productive (and more profitable).

 

Human beings do building habits all wrong - we try to take on too much too fast, and hope willpower and discipline will carry us through. But unless you have the willpower of a Navy Seal, your discipline will eventually run out. 

 

Performance coach Gregg Sugerman has the formula for turning any productive activity into a habit, and the secret is to start out with something that’s so simple, and small that you can’t fail. 

 

He calls it the STARS Framework: Small Tiny and Really Simple. Willpower is a finite resource. When you put habits in place, you circumvent all of that.

Guest Info

 

Gregg Sugerman is a performance coach and consulting strategist for Real Estate agents and Team Leaders. He helps real estate agents and team leaders better manage their time, teams, & focus, so they’re more productive (and more profitable). For more information and to sign up for his FREE On-Demand Class, Common Sense Productivity for Real Estate Agents and Team Leaders visit https://greggsugerman.com/.